Honeyweb Blog / Website Optimisation
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
5 Factors Making Your Site More (or Less) Credible
Who are you more likely to trust to tell you the truth: a preschool teacher or a used car salesman? A firefighter or a magician? A child or a politician?
Some people are simply deemed more or less credible based on surface-level factors. The same is true for websites. [Tweet It!]
You have to know what makes your site the child or the politician.
read full articleOptimizing Your Hero Image To Boost Conversions (With 26 Examples)
The design of your website is more important for conversions than you think.
First impressions matter, and a good way to make one is with a hero image that complements your value proposition. But what’s a hero image, really, and how do you make them work for you?
What’s a Hero Image? A hero image is defined as “a large, featured image or series of images prominently displayed on the homepage.
read full articleWhy Website Templates Are Not Optimized (and What to Do About It)
Why do the work when it’s already been done for? That’s the question business owners and marketers are asking before they hit “Purchase” on a $30 website template.
Thousands, if not millions, of people turn to website templates to make the design process more efficient. But there’s something almost no one is talking about…
Website templates are not optimized for conversions. That’s your job.
read full articleCheck out the NEW Bartercard Cellars Ecommerce Website Designed & Constructed by Honeyweb
Bartercard is connecting businesses with the world’s highest-quality producers of wine in Australia.
Australia is the wine capital of the world with many famous wine regions and more than 10,000 cellar doors and retailers pouring household name labels, which is why Bartercard is ideally positioned to offer a wholesale buying service for our members.
launch websiteCheck out the NEW A&B Industries Ecommerce Website Designed & Constructed by Honeyweb
A&B Industries is a Sheet Metal Manufacturing business which has been operating for over 25 years and is located in the Northern Suburbs of Adelaide South Australia. We also distribute throughout the other states of Australia using our sales division, RW Sales that are located in Melbourne Victoria.
We now supply to over 300 local businesses throughout Australia including Electrical Wholesalers, Plumbing Stores, Wood Fire Stores, Fencing Contractors and also do custom jobs. We provide them with the best prices guaranteed. Our Gas heating products are Australian Gas Association tested and approved. We design & Manufacture to AS/NZ3000, ASNZ5601, AS/NZ3439 and AS/NZ3012.
launch websiteWTF Are Hedonic Shoppers and Why Should You Care?
67.89% of online shopping carts are abandoned, according to the Baymard Institute.
Across the web, we see toolmakers capitalizing on this number, and promoting the idea that poorly optimized carts are costing retailers two-thirds of their sales.
But is it really true?
read full articleHow Do UX Professionals View Conversion Optimization?
It’s always fun to find out what others think about what you do.
In regards to conversion optimization, we’re of the belief that UX is a big part of our process and that great UX leads to more conversions. But how do UX people view conversion optimization? What do they think it is, and how do they think it fits into the organizational context with UX?
To find out, I talked to a few dozen UX practitioners. I learned that their perceptions of conversion optimization were close, but not always aligned, with how we believe it to be.
read full articleContact Us
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