Honeyweb Blog / Video Competition
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YouTube is Working on a TikTok-Like Tool to Fend Off Rising Video Competition
Replication is normally Facebook's key mitigation tactic
Increasingly, YouTube is also looking to "borrow" inspiration from its rivals in order to fend off competition, and maximize its market share within the video space.
YouTube is working on a TikTok-like function called 'Shorts', which would essentially facilitate the same operations as TikTok within the YouTube app.
By Andrew Hutchinson
socialmediatoday.com
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