Honeyweb Blog / Video Advertising
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
New Study Looks at Rising Facebook Video Trends, Based on 9 Million Uploads
Video is the best performing content type on social media.
Of course, not everyone has the capacity to create standout video content, but it should still be a consideration.
The full report covers a range of elements, but here are some of the highlights from the larger data set.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local video advertising experts, contact us to discover how we can help your business.
Top 25+ Viral Videos of All Time
Write about the top 25 viral videos of all time.
Turns out, selecting the top viral videos of all time – videos that can also teach useful lessons to marketers – isn’t as easy as it sounds.
But, what valuable lesson can marketers learn from that?
By Greg Jarboe
searchenginejournal.com
Honeyweb are your local video marketing experts, contact us to discover how we can help your business.
Facebook Announces ‘Facebook Showcase’ Premium Video Advertising Option
While Facebook's Watch platform hasn't yet become the traditional TV rival Facebook hoped it might
That hasn't slowed The Social Network's monetization plans for its premium video offering
With a new program being launched to capitalize on the most popular Watch content, and give advertisers another way to maximize reach.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
YouTube Adds New Ad Extensions, Improved ‘Brand Lift’ Metrics
YouTube has announced some new ad tools which are designed to provide more capacity to improve response and measure ad performance.
The first addition is an expansion of YouTube's ad 'extensions' tools, which will provide new ways to share expanded context info within your YouTube ads.
Soon you’ll be able to make your video ads more actionable with a greater variety of ad extensions.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local video marketing experts, contact us to discover how we can help your business.
Facebook Publishes New Report on How to Maximize Video Ad Performance
Video is the best performing content option on every social platform, which is particularly relevant in the case of Facebook.
Research shows that videos are the Facebook format most likely to reach and engage audiences, and with Facebook continually reducing organic reach through its News Feed algorithm updates
And sucking away referral traffic for Pages, an increasing number of businesses are turning to video on the platform to reduce their losses.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local video marketing experts, contact us to discover how we can help your business.
9 Key Video Advertising Tips from Facebook
Facebook has published a new list of tips on video optimization across both Facebook and Instagram
Providing specific notes how to generate best response with video campaigns on the two platforms.
If you haven’t heard, video is a big deal in digital marketing – video content generates the most response on pretty much every social platform, while research also indicates that videos on Facebook.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
TrueView AdWords’ Video Advertising on YouTube – All You Need To Know
TrueView is AdWords’ video advertising platform on YouTube, and it’s exploding.
Currently, YouTube has over 1.5 billion monthly active users. Yes, billion with a B. Those active users watch more than one hour every single day, too.
That level of engagement is virtually unheard of for an advertising-friendly platform.
By Brad Smith
adespresso.com
Honeyweb are your local Video advertising experts, contact us to discover how we can help your business.
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