Honeyweb Blog / Value Proposition
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Value Proposition: How to find the best expression of your value
The value proposition “why” — why should customers choose your product — can be answered in 100 different ways. But how do you determine the most effective answer?
Often, it is determined in a conference room with a rigorous debate amongst leaders and experts.
But experts do not have the answers to this question — only your customers do.
By Shaniah McGlaughlin
marketingexperiments.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
How A Nonprofit Leveraged A Value Proposition Workshop To See A 136% Increase In Conversions
Background: Willow Creek Association is a nonprofit organization committed to transforming leaders in their respective communities.
Each year, they host a two-day event (Global Leadership Summit) to provide those leaders with training from speakers in successful companies.
Primary Research Question: How can we create more value to increase conversions?
By Arren Mills
marketingexperiments.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
6 Good (And 2 Bad) B2B And B2C Value Proposition Examples
Email subscriber Jennifer recently wrote to us saying, “I’m a big fan of MECLABS and your value proposition work.
I’d love to see a story with specific examples of five great value propositions.”
The first example of what a value proposition should look like is from the University of Florida/MECLABS Institute Communicating Value and Web Conversion graduate certificate program …
By Daniel Burstein
marketingexperiments.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
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