Honeyweb Blog / Thinking Logically
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Stop Thinking Logically — and Start Thinking Like Your Customers
The environment we’re in when planning marketing campaigns, developing products, and deciphering customer behavior may be hindering us.
It’s a great place to brainstorm and plan with the team.
However, it also forces us to think logically. We’ll do X. Competitors are doing Y. So customers will like our product better and act because of Z.
By Daniel Burstein
targetmarketingmag.com
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