Honeyweb Blog / Social Media Updates
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Instagram Confirms Ability to Add GIFs to Stories, and to Upload Stories Content in Various Formats
Instagram has now confirmed what was widely – they’re adding the ability to insert GIFs into Stories content as a new way to spice up your visuals.
As you can see, the GIFs available – via a new partnership with GIPHY – are custom-made for purpose, with transparent backgrounds, enabling you to add them to any part of your image.
When you tap to add a sticker to a photo or video in stories, you’ll now see a new GIF option.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
3 Creative Ways to Address Consumer Criticism on Social Media
A recent survey found that 72% of businesses admitted that they were not as prepared as they needed to be to respond to social media criticism.
And if you don’t handle it in the right way, your business can become stained with a reputation of not giving a damn about its audience.
In the age in which one disgruntled user has the power of thousands, it could trigger an avalanche of negative posts.
By Tabitha Jean Naylor
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
7 Crazy Successful Instagram Business Accounts You Need to Follow Right Now
Like a lot of other social networks, Instagram was initially dismissed as an online playground for kids with little value for marketing or advertising.
That perception didn't last long. Today, Instagram is an online marketing powerhouse.
The platform now has more than 800 million monthly active users and rising, while there are more than 25 million business profiles also in use.
By Larry Kim
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Keeping the ‘Social’ in Social Media and Refining Your Approach in 2018
A new buzz-term for 2018 when it comes to social media, already seems to be “bringing it back to the basics.”
And while most of what you read would suggest that this is a great idea, the people “doing social media right” have been doing this forever, without having to announce it as if it were an entirely new concept.
So what are the basics? I’d say, start by looking at the term itself. Social media.
By Lucy Rendler-Kaplan
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Social Media Holiday Calendar for 2018 [Infographic]
A new year means a new beginning, new challenges, and new opportunities for every marketing manager.
It’s time to start planning your marketing campaigns, allocating your budget, and defining your goals for the coming year.
To help you organize your work, Depositphotos have created this 2018 social media holiday calendar with a listing of some of the most important events and holidays of 2018.
By Irfan Ahmad
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![Social Media Holiday Calendar for 2018 [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_792544759.jpg)
New Data Provides Insights into Snapchat’s Performance, Underlines Areas of Concern
While Snapchat is known as the key place to reach younger users
As the home of tech-savvy Millennials, Snap Inc. itself rarely provides any detailed figures on exactly how many people are using each of its elements, on who, exactly, you’ll be able to reach by marketing through the app.
Of course, there are overall figures – 178 million daily active users, 30+ minutes per day spent in-app, reach to some 88 million people in the US with a given ad campaign.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Facebook Now Lists Page Posting Frequency in Search Results
Facebook has started sharing how many posts a day each Page publishes within their on-platform search results.
Spotted by digital media advisor Greg Baroth, the option’s likely designed to give regular users some idea of what to expect from each Page
But it could also help provide additional context for social media marketers who are trying to get a better understanding of their optimal posting schedule.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
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