Honeyweb Blog / Social Media Management
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
5 Tools to Measure Social Media ROI
Do you struggle to determine an accurate ROI in social media marketing? Wondering which of your social media campaigns are most profitable?
It’s important to know whether or not the money you’ve invested in your social media marketing has provided a return that’s worth what you’ve put in. In this article, you’ll discover 5 tools to help you accurately and completely measure your social media ROI.
By Ana Gotter
Social Media Examiner
Why All Social Media Marketing Programs Should Be Agile (and How to Get Started)
In order to recognize and seize opportunities in the ever-changing social landscape, you need an agile process in place to identify and maximize such occurrences.
Those who work in social media will be all too aware of how this field is constantly evolving. Such fluidity can be challenging, but it can also create many opportunities for brands that want to grow audiences and build equity.
June 23, 2016 Jay Shemenski
socialmediatoday.com
7 Ways to Turn Your Casual Followers Into Loyal Brand Evangelists
If you want a powerful tool to attract new customers, building a social army is the way to go. Here are some recruiting tactics to get you started.
Brand evangelists are your true fans: the ones who buy your products, brag about your company to their friends, and can’t wait to buy even more.
June 23, 2016 Aaron Agius
socialmediatoday.com
9 Time-Saving Tools for Social Media Marketers
Do you need to spend less time on repetitive social media tasks?
Are you looking for tools that let you balance automation with a personal touch? In this article, you’ll discover nine tools to help marketers save time while maintaining a human presence on social media.
9 Visual Tools to Create Awesome Social Media Images
Do you want to create professional-grade social media visuals? Are you looking for budget-friendly tools to help?
Visual content can increase your visibility on social media and support your branding.
In this article, you’ll discover nine free tools to help you create beautiful visual content for your social media profiles.
40% Of Consumers Want Socially Aware Brands But 50% Of Them Couldn’t Name One
The “Aspirationals” are on the rise the globe over and brands are being warned to ready themselves to meet their buying needs.
What’s an Aspirational, you may well ask? Well, they love to shop and buy stuff but they expect the brands and companies they buy from to be socially, ethically and environmentally conscious.
[B&T Magazine]
Posted byB&T MAGAZINE
5 Steps for Leveraging Growth Opportunities on Social Media
“The future isn’t a far-off point, instead it arrives in daily doses that must be noticed and understood.”
This paraphrased line is from a recent Harvard Business Review (HBR) article on ways to predict and plan for the future. As the quote outlines, the future doesn’t suddenly happen, but instead is a culmination of many steps and indicators.
This notion is important because, when attuned to these signals, social media marketers can assess opportunities and gain competitive advantages to grow their brand’s audience and influence.
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