Honeyweb Blog / Snapchat
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Snap Adds New Discovery Tools to Snap Map, Highlighting Happening Events
Snapchat’s adding a new feature to its Snap Map which will highlight happening events
Either based on updates from your friends or featured stories – with a clickable listing along the bottom of the map screen.
As you can see here, the new ‘Map Explore’ listings will be shown along the bottom of the map, enabling users to swipe across, and be quickly be taken to the relevant location on screen.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Snapchat Adds User Tagging in Snaps, Following Instagram’s Lead
Snapchat’s now starting to follow the same playbook, taking cues from Instagram as they look to add in more features.
The latest Instagram Stories-unique option which has now made its way to Snapchat is user tagging, which Instagram added back in November 2016.
The feature was first spotted by user Matt Rappaport and Snap has since confirmed that the option is being trialed as part of a new test.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
What the Snapchat Redesign Means for Marketers
The goal of the latest Snapchat redesign, according to Snap Inc.CEO Evan Spiegel, is to separate the “media” from the “social.”
Previously, content from friends on Snapchat was combined with professional and media content on one screen and accessible by swiping right on the app.
Now, users can swipe right to access the “Discover” section of the app - the new home of publisher and branded content.
By Albizu Garcia
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Snapchat Adds New Audience Insights for Platform Influencers
The time is now for Snapchat to re-gain its momentum
And it’s wasting no time in rolling out new tools to encourage both advertisers, and now influencers, to make better use of the platform.
Following the expansion of their Advertising API availability, Snap Inc. is also giving selected creators access to in-depth analytics data to help them refine their Snapchat approach.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
This Is the Data Snapchat Doesn’t Want You to See
Snapchat keeps its partners, investors, and even employees in the dark about how core features are performing.
Now, some of those figures are finally being dragged into the light.
Snapchat takes its secrecy seriously. Very, very seriously.
By Taylor Lorenz
thedailybeast.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Snapchat Releases New Report on the Popularity of the App Among Sports Fans
As part of Snapchat’s effort to boost advertiser interest, they’ve been commissioning research reports to better highlight the potential of the app’s audience.
They recently published a report on Snapchat’s unique audience - users who are more commonly active on Snapchat than they are on other platforms.
Their latest report looks at another subset of Snapchat users – those interested in sports and sport-related content.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
A Small Business Guide to Instagram Stories [Infographic]
It's almost impossible to deny the power and rising influence of the stories format.
Originated on Snapchat, Instagram has taken the Stories option and evolved it, providing new tools and options, and introducing them to the app's 800 million+ users.
And while there's been some conjecture about Facebook's tactics in so blatantly copying their competitor, the results are impossible to ignore - 300 million people now use Instagram Stories every day.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![A Small Business Guide to Instagram Stories [Infographic]](https://www.honeyweb.com.au/uploads/blog/19.jpg)
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