Honeyweb Blog / Search Engine Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
26 Common SEO Mistakes That Are Killing Your Website [Infographic]
Search engine optimization is both complex and always evolving, making it very difficult for anyone to keep on top of, let alone business managers who have many other duties calling for their attention.
But that said, there are some core, common SEO principles that have remained relatively solid over time, some key elements of your website and digital marketing process that simply need to be on track.
They won’t solve all your SEO problems, but if you’re looking for key culprits and areas to start out, these are the key elements that should be at the top of your list.
By Andrew Hutchinson
socialmediatoday.com
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READ FULL ARTICLEHOW TO SPOT THE NEXT FACEBOOK, GOOGLE OR TESLA?
All these companies started with an idea, passionate innovators and venture capital.
Venture capital is funding provided to start-ups and small businesses by private investors or venture capital companies. It plays an important role in the Australian economy by transforming and creating new industries.
AustralianSuper members access venture capital investments through the private equity sector in some of our PreMixed options.
By Craig Blair
australiansuper.com
Here’s the secret of Investing in the next big thing! Contact Us!
READ FULL ARTICLE4 Smart Ways to Keep Up With Google in 2017
Over the past few years, Google has made a lot of changes that can be challenging for modern marketers and SEO experts to keep up with.
Recently, Google started indexing according to mobile search results, cracked down on intrusive pop-up ads, and removed right-side ads. What do all of these changes have in common?
By Sophia Bernazzani
blog.hubspot.com
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READ FULL ARTICLEIs your SEO program working? Here’s how to tell
It’s common knowledge today that if you want to increase website traffic, you should be implementing an SEO campaign.
However, the execution of an SEO campaign is really only one part of it. What’s the point of investing in an SEO program if you have no idea how it’s performing?
By Nick Stamoulis
brickmarketing.com
Whether you're ready to commit to a complete solution now or you'd rather do things in stages, we are ready to discuss your ideas and tailor a solution to your requirements.
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Googlebot Crawl Budget Explained by Google’s Gary Illyes
“Crawl budget” is a term that gets thrown around a lot by SEOs without a clear definition of what it means.
In fact, Google itself doesn’t have a single term for defining what crawl budget stands for.
It’s loaded term made up of a lot moving parts. That’s why Gary Illyes, a Google Webmaster Trends Analyst, put together a fairly lengthy explainer on what crawl budget is and what it means for Googlebot.
By Gary Illyes
searchenginejournal.com
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READ FULL ARTICLEInternational SEO: It’s Not About YOU
Most posts on international SEO will delve into the technical differences that you need to put into place to succeed outside of your primary market.
Many authors and bloggers have written extensively on how to structure multi-location and language sites, how to translate content, and what sort of branding to use.
If you're serious about competing in today's digital market place, please take the time to read the research then check out our work and see what our clients are saying about us.
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Google’s Top Search Ranking Factors of 2016, According to Searchmetrics Study
Searchmetrics has released their annual study of Google’s top search ranking factors. The “comparative benchmark” for SEOs illustrates how ranking factors are becoming more personalized, content relevance is paramount, technical factors are still as important as ever, and backlinks are seeing a downward trend in importance.
I will recap some of the top sections of the report in this post, but the exceptionally detailed 63-page report deserves to be read in full if you have the time to do so.
By Matt Southern
searchenginejournal.com
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