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Honeyweb Blog / Sales Marketing

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

3 Ways to Build a More Interactive Sales Experience to Delight Your Customers

Today, the buyer’s journey is so much more than just purchasing an item.

It is about the entire experience that a customer has with the brand from start to finish.

Surprisingly, the reason why customers switch between brands is not always price-related. It’s about the experience they get from a certain business. 

By Pratik Dholakiya
infusionsoft.com

Honeyweb are your local sales marketing experts, contact us to discover how we can help your business.

3 Ways to Build a More Interactive Sales Experience to Delight Your Customers

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How to Run Marketing Experiments The Right Way

You need to run experiments. The one who runs the most experiments wins.

BUT – most marketing experiments are done wrong. What’s missing is hypothesis driven testing across all inter-business disciplines.

Nearly everything we use in our daily lives came about as a direct result of an experiment.

By Peep Laja
conversionxl.com

Honeyweb are your local business marketing experts, contact us to discover how we can help your business.

How to Run Marketing Experiments The Right Way

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What Marketers Can Learn From Stand-up Comedians

Marketers can be too removed from their audiences. Some marketers only view them through spreadsheets, databases, analytics and sales reports.

They passively observe. They don’t try to interact with and learn from their audience in person (interviews, sales calls, etc.) or even digitally (through social media, A/B testing and the like).

So let’s see what we can learn from a profession with an intense, visceral relationship with their audience — stand-up comedians.

By Daniel Burstein
targetmarketingmag.com

Honeyweb are your local sales marketing experts, contact us to discover how we can help your business.

What Marketers Can Learn From Stand-up Comedians

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