Honeyweb Blog / Ppc Campaigns
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How to Weed Out Less Qualified Audiences from Your PPC Campaigns
PPC marketers should stop focusing on reach and frequency of the consumer.
Learn how to decide just who is worthy enough to see your ads in the first place.
You must return to your computer and start pushing your ads to masses once again.
By Jonathan Kagan
searchenginejournal.com
Honeyweb are your local PPC marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
How to Measure Success in PPC Campaigns With & Without Conversion Data
One of the greatest gifts digital marketing represents is the data to know when we are achieving our goals.
The most straightforward measurement is conversions.
Conversions can track any action a brand will find valuable from a sale to spending a certain amount of time on a page.
By Navah Hopkins
searchenginejournal.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
Top 10 Must-Try PPC Tactics for 2020
If you want your PPC campaigns to remain effective in 2020, you have no choice but to evolve.
In some cases, that evolution will mean thinking about things very differently than before.
If your program isn’t in an advanced state already, here are ten tactics you must try this year (in no particular order).
By Adam Proehl
searchenginejournal.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
6 PPC Tactics for Account-Based Marketing Campaigns
PPC campaigns continue to become increasingly well-targeted.
More and more companies are using tactics like single-keyword ad groups (SKAGs) and single-product ad groups (SPAGs).
One way to stand out is to go beyond keyword targeting and create PPC campaigns for specific targets.
By Sean Thomas Martin
conversionxl.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
Split Testing Copy: How To Find What Works Best For Your PPC Campaigns
Why you need a guide to split testing copy? Because your copy can -and will- make or break your PPC campaigns.
Sure, the images and videos can grab attention and even pique interest, but it’s going to be the copy that tells users why they should click or convert.
So you can bet that your Ad copy is what will determine whether they do or not.
By Ana Gotter
adespresso.com
Honeyweb are your local PPC marketing experts, contact us to discover how we can help your business.
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