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Honeyweb Blog / Marketing

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Marketing Chart: Biggest challenges to growing membership

Engagement. Data. Revenue. Customer loyalty.

All of these are benefits to including a membership offering as part of your marketing, product and customer strategy.

To help you do that, we explore the biggest challenges to growing membership in the latest marketing chart. 

By Daniel Burstein
marketingsherpa.com

Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.

Marketing Chart: Biggest challenges to growing membership

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Alexa Flash Briefings: What Marketers Need to Know

Want to reach people regularly via their smart speakers?

Wondering how Alexa flash briefings work?

To explore how marketers can benefit from Alexa flash briefings, I interview Chris Brogan.

By Michael Stelzner
socialmediaexaminer.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Alexa Flash Briefings: What Marketers Need to Know

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How to Run Marketing Experiments The Right Way

You need to run experiments. The one who runs the most experiments wins.

BUT – most marketing experiments are done wrong. What’s missing is hypothesis driven testing across all inter-business disciplines.

Nearly everything we use in our daily lives came about as a direct result of an experiment.

By Peep Laja
conversionxl.com

Honeyweb are your local business marketing experts, contact us to discover how we can help your business.

How to Run Marketing Experiments The Right Way

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Marketer to Instagram Influencer: The Josh Horton Story

Want to become an Instagram influencer?

Wondering how to maximize the exposure of your Instagram posts?

To explore how to become a full-time Instagram influencer, I interview Josh Horton.

By Michael Stelzner
socialmediaexaminer.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Marketer to Instagram Influencer: The Josh Horton Story

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Mental Cost: Your Customers Pay More Than Just Money

What payment options do you give customers?

Credit card? Debit card? Maybe you’re on the cutting edge and allow Bitcoin?

Regardless of the final payment methods for a product, you are asking your customers to pay in other ways as well, a way that is all too easily overlooked by brands to the detriment of their conversion rates — mental costs.

By Daniel Burstein
marketingexperiments.com

Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.

Mental Cost: Your Customers Pay More Than Just Money

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Heuristic Cheat Sheet: 10 Methods For Improving Your Marketing

We were recently asked, “Is there a heuristic cheat sheet published that shows all of them at a glance?”

MarketingExperiments and its parent research organization, MECLABS Institute, have become well known for our heuristics.

If you’re already familiar with what a heuristic is, feel free to scroll down to see the cheat sheet.

By Daniel Burstein
marketingexperiments.com

Honeyweb are your local business marketing experts, contact us to discover how we can help your business.

Heuristic Cheat Sheet: 10 Methods For Improving Your Marketing

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Never Write Another AdWords Ad Again with these 5 Personalization Tricks

Writing AdWords ads is a full-time job.

It can take hours to write a dozen different ads for a new campaign.

Re-writing the same thing over and over in more creative ways is brutal.

By Brad Smith
adespresso.com

Honeyweb are your local Adword marketing experts, contact us to discover how we can help your business.

Never Write Another AdWords Ad Again with these 5 Personalization Tricks

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Contact Us

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Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2025 your biggest year yet.

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Mohit Kumar

"Access Training Centre hired Honey web to help us with our social media marketing from Oct 2015. Stephanie from Honeyweb has gone above and beyond our expectations to help us develop a social media presence on Facebook, Twitter and Linked in. Stephanie took a lot of effort in understanding our business in order to put relevant content on the social media pages. She has been an asset to our marketing team where she brings in new ideas to help us drive more traffic to our website and help us grow our business. She has been very easy to deal with and quick to reply to any questions or recommendations we have. I highly recommend Stephanie and Honeyweb for anyone needing assistance in digital marketing for their own business."

Mohit Kumar
Access Training Centre

Steven Hamilton - Honeyweb

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