Honeyweb Blog / Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Showing Up in a Time of Uncertainty: What Marketers Need to Know
Welcome to this week’s edition of the Social Media Marketing Talk Show
A news show for marketers who want to stay on the leading edge of social media.
Explore how businesses and brands can use live video and social media to show up for and stay connected with customers in a time of uncertainty.
By Grace Duffy
socialmediaexaminer.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Marketing and Growth Lessons for Uncertain Times
An article on growth and marketing in the middle of a crisis—the current one or any other—can seem tone deaf.
Work can be a welcome intellectual distraction. It can also keep your employees employed or help you retain your job—a modicum of security in uncertain times.
We don’t have to go back far to find another period of economic disarray.
By Derek Gleason
cxl.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
How to Predict Your Customer’s Next Move: 7 steps to building a customer theory
Developing a robust customer theory goes beyond gathering a list of data about your customers.
It represents a holistic understanding of who they are so you can more accurately predict their behavior in the marketplace.
Here are the systematic way for you to pull all the insights from your current data and marketing team to create customer-first marketing that resonates with your customers and increases the probability of conversion.
By Flint McGlaughlin
youtube.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
11 specific examples of small marketing and communication changes that drove big results
There are a lot of BIG things you could do with your marketing.
Sometimes the biggest bang for your buck is finding the low-hanging fruit.
Here are 11 specific examples of small marketing and communication changes that drove big results.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local business marketing experts, contact us to discover how we can help your business.
Marketing 101: What is a sticky footer?
Marketing has a language all its own.
This is our latest in a series of posts aimed at helping new marketers learn that language.
What term do you find yourself explaining most often to new hires during onboarding?
By Daniel Burstein
sherpablog.marketingsherpa.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
Your Product Isn’t a RomCom, So Why Are You Marketing It Like One?
I just got back from a Value Proposition Workshop and Quick Win Intensive with a not-for-profit trade association.
On the plane ride, I watched the Seth Rogen/Charlize Theron movie “Long Shot.” (Thank you, American Airlines app.)
Here's some examples of how you can overcome its use in your marketing.
By Daniel Burstein
targetmarketingmag.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
Ask MarketingExperiments: How do I (quickly) write value-infused headlines?
We frequently receive questions from our email subscribers asking marketing advice.
Instead of hiding those answers in a one-to-one email communication, we occasionally publish edited excerpts of some of these conversations.
It seems like the four dyads are used to make the headlines have more force.
By Daniel Burstein
marketingexperiments.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
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