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Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

LinkedIn’s Rolling Out Native Video to All Users

A year after first testing their native video option, which was initially only available to selected Influencers

LinkedIn has now announced that all users will soon be able to post video to the platform, moving in-line with the broader video content shift.

After initial tests of their dedicated ‘Record’ video app last August, LinkedIn then expanded native video to selected users last month, leading to the broader expansion to everyone.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local marketing  experts, contact us to discover how we can help your business.

LinkedIn’s Rolling Out Native Video to All Users

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10 Tips for Compelling LinkedIn Company Page Posts [Infographic]

With more than 500 million members, and a focused, professional audience base, LinkedIn is a must for most companies, but especially those in the B2B sector. 

LinkedIn is not Facebook, it’s not Twitter. You don’t win on LinkedIn by being the most entertaining or posting the best photos (necessarily).

So how do you maximize your LinkedIn efforts – what should you be publishing to your LinkedIn company page?

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local marketing  experts, contact us to discover how we can help your business.

10 Tips for Compelling LinkedIn Company Page Posts [Infographic]

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LinkedIn Adds ‘Active Status’ to Alert Your Connections When You’re Online

LinkedIn has added another new feature to boost on-platform messaging

Given the app has seen some 240% growth in messages sent since the launch of their revamped mobile app, the focus on messaging makes sense.

Their latest messaging addition is called ‘Active Status’ and is currently being rolled out to all users.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local marketing  experts, contact us to discover how we can help your business.

LinkedIn Adds ‘Active Status’ to Alert Your Connections When You’re Online

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How to Use LinkedIn’s New ‘Connection History’ Feature to Boost Opportunities

In my world of selling on LinkedIn, my top strategy is utilizing 1-on-1, personalized marketing.

But I currently have over 13,000 connections in my LinkedIn network, which can make remembering how and when I connected to someone a bit difficult.

Good news - LinkedIn recently rolled out a new feature which reminds you of when, exactly, you connected with someone.

By John Nemo
socialmediatoday.com

Honeyweb are your local marketing  experts, contact us to discover how we can help your business.

How to Use LinkedIn’s New ‘Connection History’ Feature to Boost Opportunities

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5 Exciting Changes Coming to LinkedIn

LinkedIn’s has been rolling out a ton of new features of late to help boost the utility and opportunity of the service.

Some of them are live right now, and if you’re a regular contributor on the network, you likely have access already.

Here are five of LinkedIn's new changes which are either already available or coming soon - and how they can be of benefit.

By Justin Kerby
socialmediatoday.com

Honeyweb are your local Linkedin marketing  experts, contact us to discover how we can help your business.

5 Exciting Changes Coming to LinkedIn

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How Does the LinkedIn Algorithm Work for Posts?

One of the most powerful elements of LinkedIn is the connections you’re able to make with other professionals, along with the relationships you maintain through the platform.

The more people you’re connected to on LinkedIn, the better the chances for your content to reach people outside of your network.

The equation here might seem obvious, but what if I told you that there was a little bit of special sauce behind the scenes also contributing to the likelihood of your LinkedIn content reaching new people? 

By Ross Simmonds
socialmediatoday.com

Honeyweb are your local Linkedin marketing  experts, contact us to discover how we can help your business.

How Does the LinkedIn Algorithm Work for Posts?

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3 Profitable Types of Social Media Ads

There are a ton of options when it comes to social advertising!

What started as buying Likes has evolved into one of the most targeted types of advertising available. Want to reach single dads who have Bernese Mountain Dogs and love Skittles? That’s not a tough task anymore.

By Justin Kerby
socialmediatoday.com

We are motivated by what we do and would love the opportunity to discuss some ideas with you.
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3 Profitable Types of Social Media Ads

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