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Honeyweb Blog / Linkedin Marketing

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

5 Predictions for Social Media Marketing on LinkedIn in 2018

2018 is coming up fast, and that means you need to get your planning in place for what's coming. 

But what, exactly, is coming in social media and digital marketing?

To help set you up for the new year, this week, we're publishing our predictions for each of the major social platforms, with a specific focus on marketing-related options. 

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

5 Predictions for Social Media Marketing on LinkedIn in 2018

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How to Use Your LinkedIn ‘Following’ List for Marketing Outreach

With LinkedIn’s “Follow” feature, you have a ready-made list of individuals all over the world who have essentially “opted in” to follow all your status updates and articles on the platform.

Now, to be clear, I’m not talking about people you’re already connected to (1st Level Connections).

Rather, I’m talking about people you're not connected to, but who've found you one way or another on LinkedIn, and were so impressed that they decided to follow everything you post and do on the platform.

By John Nemo
socialmediatoday.com

Honeyweb are your local marketing  experts, contact us to discover how we can help your business.

How to Use Your LinkedIn ‘Following’ List for Marketing Outreach

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How to Use LinkedIn Video to Boost Your Performance

In today's online marketplace - the fastest, easiest and most effective way to win new business is by getting your face, voice and personality in front of potential prospects.

Online video is an ideal way to do this, because it instantly establishes the know, like and trust factors that are a critical component of any business coaching or consulting relationship.

And now, you can utilize video on LinkedIn to help boost your standing on the world's largest professional network.

By John Nemo
socialmediatoday.com

Honeyweb are your local marketing  experts, contact us to discover how we can help your business.

How to Use LinkedIn Video to Boost Your Performance

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How to Use LinkedIn’s New ‘Connection History’ Feature to Boost Opportunities

In my world of selling on LinkedIn, my top strategy is utilizing 1-on-1, personalized marketing.

But I currently have over 13,000 connections in my LinkedIn network, which can make remembering how and when I connected to someone a bit difficult.

Good news - LinkedIn recently rolled out a new feature which reminds you of when, exactly, you connected with someone.

By John Nemo
socialmediatoday.com

Honeyweb are your local marketing  experts, contact us to discover how we can help your business.

How to Use LinkedIn’s New ‘Connection History’ Feature to Boost Opportunities

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How to Maximize Your Discoverability in LinkedIn Search

There are millions of users and billions of data points on LinkedIn

But many people still miss the mark in fully grasping how to leverage their profile to grow their business through the platform. 

In fact, one of the simplest and most effective LinkedIn tools - LinkedIn search - recently got an upgrade which makes it an even more effective tool for generating exposure.

By John Nemo
socialmediatoday.com

Honeyweb are your local marketing  experts, contact us to discover how we can help your business.

How to Maximize Your Discoverability in LinkedIn Search

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LinkedIn Adds New Tool to Provide Insights on Who’s Visiting Your Website

Continuing to expand on the use cases for their unique professional data set, LinkedIn’s releasing a new tool called ‘Website Demograhics’.

Which will provide a range of insights into who’s visiting your website, based on their listed LinkedIn data.

The system works in a similar way to other web-tracking processes like Facebook’s Pixel and Google Analytics tags.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local LinkedIn marketing  experts, contact us to discover how we can help your business.

LinkedIn Adds New Tool to Provide Insights on Who’s Visiting Your Website

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LinkedIn Ads: Everything You Need to Know to Get Results

LinkedIn ads have always seemed promising but been incredibly difficult to pull off.

They lacked the virality of Twitter. And they lacked the sophistication of Facebook.

Thankfully there’s been a few updates over the past year that have started to change all of that.

By Ana Gotter
adespresso.com

Want to brush up on some LinkedIn Ad basics?! Contact Us!

LinkedIn Ads: Everything You Need to Know to Get Results

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