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Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Instagram Marketing Tips from the Best Brands [Infographic]

With more than 700 million active users and rising, Instagram has become an essential consideration for all social media marketers.

The Facebook-owned network, with its growing array of business and ad options, has superseded Twitter as one of the top social platforms, while Instagram Stories, which clones the functionality of Snapchat, has also grown to become more prevalent than the platform it mimics.

If you're not using Instagram to promote your business, you should be at the least considering it, and looking into the various tools now on offer which could help you broaden your messaging.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local marketing  experts, contact us to discover how we can help your business.

Instagram Marketing Tips from the Best Brands [Infographic]

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Instagram Is Adding Video Masks to Instagram Live, Expanding Creative Options

Instagram’s adding their Snapchat-esque virtual masks to Instagram Live, giving users another creative option when broadcasting within the app.

Instagram added live-streaming back in November, tapping into the wider live-stream usage trend – though initially Instagram Live content was only available as it was being broadcast.

Once your stream ended, the video was gone.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local marketing  experts, contact us to discover how we can help your business.

Instagram Is Adding Video Masks to Instagram Live, Expanding Creative Options

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8 Creative Ways to Use Instagram’s Multiple-Image Posting Feature [Infographic]

In early 2017, Instagram announced its new multiple-image posting feature, also called a 'carousel'.

The option enables you to post up to 10 photos in a slideshow or album, which provides a range of new options - particularly for brands and businesses. 

Along with the proven success of Instagram Stories, Instagram multi-image posts are growing in use - no doubt you've noticed them yourself, images with the 'stacked' icon at the top right in the preview stream.

By Irfan Ahmad
socialmediatoday.com

Honeyweb are your local marketing  experts, contact us to discover how we can help your business.

8 Creative Ways to Use Instagram’s Multiple-Image Posting Feature [Infographic]

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How to Write Instagram Captions Which Boost Engagement and Conversions

When you consider that mobile internet usage has surged in recent years, and that 65% of people are visual learners, it’s no wonder that image-based social media platforms like Instagram are incredibly popular at the moment.

Instagram now has more that 700 million monthly users, who share more 95 million photos and videoson the platform every day.

If you want people to engage with your content, it’s important to also think about the captions that accompany the visuals.

By Aaron Agius
socialmediatoday.com

Honeyweb are your local marketing  experts, contact us to discover how we can help your business.

How to Write Instagram Captions Which Boost Engagement and Conversions

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Facebook Tests a New Option to Cross-Post Instagram Stories to Facebook

Facebook started rolling out Facebook Stories - their Snapchat-clone within Facebook proper – to desktop users, with a new dedicated space being added to the top right of the desktop window.

So what, right? Nobody uses Facebook Stories anyway.

That would appear to be true - of all Facebook’s various Stories additions, Facebook Stories appears, thus far, to have been the least successful, at least anecdotally.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Facebook marketing  experts, contact us to discover how we can help your business.

Facebook Tests a New Option to Cross-Post Instagram Stories to Facebook

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10 Instagram Statistics to Keep in Mind When Planning Your 2018 Strategy

Digital marketing changes very rapidly, so it’s important to stay caught up with new platforms, strategies and tactics.

One thing that can be extremely helpful when trying to stay ahead of the game is keeping an eye on stats - while you always need to be careful and consider the source of said statistics, they can help you predict trends and isolate opportunities in the market to make an impact.

The following Instagram stats could prove extremely valuable when planning your Instagram strategy for 2018. 

By Nathan Mendenhall
socialmediatoday.com

Honeyweb are your local marketing  experts, contact us to discover how we can help your business.

10 Instagram Statistics to Keep in Mind When Planning Your 2018 Strategy

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How to Conduct an Instagram Takeover (And Why You Should Consider One)

Would you ever hand someone your social media accounts and let them market for you?

Passing your work off to someone else sounds great, but you probably have some reservations about how this would play out.

Fortunately, this is a trusted content creation strategy: the Instagram takeover.

By Katrina Padron
socialmediatoday.com

Honeyweb are your local marketing  experts, contact us to discover how we can help your business.

How to Conduct an Instagram Takeover (And Why You Should Consider One)

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