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Honeyweb Blog / Instagram And Business

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

How to Write Instagram Captions Which Boost Engagement and Conversions

When you consider that mobile internet usage has surged in recent years, and that 65% of people are visual learners, it’s no wonder that image-based social media platforms like Instagram are incredibly popular at the moment.

Instagram now has more that 700 million monthly users, who share more 95 million photos and videoson the platform every day.

If you want people to engage with your content, it’s important to also think about the captions that accompany the visuals.

By Aaron Agius
socialmediatoday.com

Honeyweb are your local marketing  experts, contact us to discover how we can help your business.

How to Write Instagram Captions Which Boost Engagement and Conversions

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10 Instagram Statistics to Keep in Mind When Planning Your 2018 Strategy

Digital marketing changes very rapidly, so it’s important to stay caught up with new platforms, strategies and tactics.

One thing that can be extremely helpful when trying to stay ahead of the game is keeping an eye on stats - while you always need to be careful and consider the source of said statistics, they can help you predict trends and isolate opportunities in the market to make an impact.

The following Instagram stats could prove extremely valuable when planning your Instagram strategy for 2018. 

By Nathan Mendenhall
socialmediatoday.com

Honeyweb are your local marketing  experts, contact us to discover how we can help your business.

10 Instagram Statistics to Keep in Mind When Planning Your 2018 Strategy

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How to Conduct an Instagram Takeover (And Why You Should Consider One)

Would you ever hand someone your social media accounts and let them market for you?

Passing your work off to someone else sounds great, but you probably have some reservations about how this would play out.

Fortunately, this is a trusted content creation strategy: the Instagram takeover.

By Katrina Padron
socialmediatoday.com

Honeyweb are your local marketing  experts, contact us to discover how we can help your business.

How to Conduct an Instagram Takeover (And Why You Should Consider One)

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Instagram Adds Variable Format Support to Multi-Image Posts

Back in February, Instagram announced that users would now be able to post multiple images in a single post.

But there was a catch, albeit a minor one. When sharing multiple images in a single post, all of the images had to be square format, and only square format.

Now Instagram’s looking to fix that. Well, mostly anyway.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local marketing  experts, contact us to discover how we can help your business.

Instagram Adds Variable Format Support to Multi-Image Posts

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4 Instagram Mistakes You Don’t Know You’re Making

Instagram has evolved so much from when it was all about the images - now brands and businesses can use it as a powerful tool for marketing success.

But with so many updates, new features, and accompanying rules and regulations, it can be easy to overlook some of the finer details of the platform and miss out on opportunities.

Or even worse, you could be making a key error in your approach, limiting your success.

By Dhariana Lozano
socialmediatoday.com

Honeyweb are your local marketing  experts, contact us to discover how we can help your business.

4 Instagram Mistakes You Don’t Know You’re Making

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The Fashion Impact of Instagram [Infographic]

Instagram is currently the fastest growing social media platform

But with all those extra users, and images being posted, and the algorithm-defined feed showing people what it thinks they want to see, what’s really important, from a marketing perspective, is just how influential is it?

Do Instagram posts really lead to people making purchases? 

By  Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local marketing  experts, contact us to discover how we can help your business.

The Fashion Impact of Instagram [Infographic]

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Facebook Releases New Report on Video Performance Across Facebook and Instagram

Facebook’s research team has published a new report which looks at the key components of the best performing videos on the platform

While also comparing the performance of the same video content across both Facebook and Instagram.

Facebook offers a video ad option called ‘Placement Optimization’, which enables advertisers to reach people within their target audience across both Facebook and Instagram.

By  Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing  experts, contact us to discover how we can help your business.

Facebook Releases New Report on Video Performance Across Facebook and Instagram

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