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Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Mixpanel vs. Google Analytics: The 2018 Guide

This post is not a dry feature-by-feature comparison, nor does it include a winner-take-all verdict.

Your business won’t benefit from either of those things.

Instead, we’re comparing Mixpanel and Google Analytics in the terms that drive business growth—identifying the core use cases for each tool and the business problems they solve, while highlighting the features that make it possible.

By Derek Gleason
conversionxl.com

Honeyweb are your local Google Analytics marketing experts, contact us to discover how we can help your business.

Mixpanel vs. Google Analytics: The 2018 Guide

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Google Search on Android Loads Repeated Searches Twice as Fast

Google’s search results on Android now use a web browser technology called Service Worker to cache repeated searches.

By utilizing Service Worker, repeated search results now load twice as fast.

VentureBeat reports that Google shared this information at Pluralsight Live in Salt Lake City, Utah.

By Matt Southern
searchenginejournal.com

Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.

Google Search on Android Loads Repeated Searches Twice as Fast

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Google to Use Page Speed as Ranking Signal in Mobile Search

Google has announced that, starting July 2018, page speed will become a ranking factor in mobile search.

Speed has been used as a ranking signal for desktop search since 2010– this marks the first time it will be used to rank pages on mobile.

This is being called the “Speed Update,” and it will target only the slowest loading pages.

By Matt Southern
searchenginejournal.com

Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.

Google to Use Page Speed as Ranking Signal in Mobile Search

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How To Get Your Google Ads Approved (Fast)

You’ve set up your Google Ads account and linked it to your site. 

Credit card information for billing is ready to go. You’ve established ad groups and selected your keywords. It’s almost time for the grand finale. You’re writing perfect ads to grab attention and drive sales.

But when you click the save button and try to submit them, it tells you that your ad is being processed.

By Brad Smith
adespresso.com

Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.

How To Get Your Google Ads Approved (Fast)

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How Long Does it Take to Rank in Google? [Infographic]

How long does it take to rank on Google?

Ahrefs conducted a study which looked at the common time frames you need to consider when seeking to boost your SEO ranking.

Unfortunately, their insights, as outlined in the below infographic from The Website Group, don't reveal any shortcuts (because there aren't any), but they do outline exactly what it takes to get pages to rank in the top ten results.

By Irfan Ahmad
socialmediatoday.com

Honeyweb are your local marketing experts, contact us to discover how we can help your business.

How Long Does it Take to Rank in Google? [Infographic]

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40 Ghastly SEO Mistakes That Reduce Your Ranking on Google [Infographic]

So, you’re working on your SEO in order to improve your ranking and traffic from Google - but are you making technical mistakes and ruining your hard work?

SEMrush share 40 mistakes you need to avoid in this infographic.

They split the information into 3 sections. Check out the infographic for more detail.

By Mark Walker-Ford
socialmediatoday.com

Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.

40 Ghastly SEO Mistakes That Reduce Your Ranking on Google [Infographic]

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