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Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

SEO Is Back! But Was It Ever Really Gone?

Have you heard that SEO died again?

If we are to believe the naysayers, this happens at least once a year.

But good news — it apparently came back to life again too, according to somepeople.

By Jeremy Knauff
searchenginejournal.com

Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.

SEO Is Back! But Was It Ever Really Gone?

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An Introduction to Mobile SEO

Mobile is to SEO what glaze is to Krispy Kreme. You can’t have one without the other. It is the backbone of Google’s index.

Sure, the mobile-first index just rolled out in 2018, but Google has been dropping not-so-little hints for the past few years.

In 2015, Google announced the mobile searches surpassed desktop. 

By Anna Crowe
searchenginejournal.com

Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.

An Introduction to Mobile SEO

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20 Reasons Why Your Search Ranking & Traffic Might Drop

Every business I know of wants to increase sales and make more money.

In today’s technical and online environment, the only way to be successful is to have a steady flow of traffic to your website.

Because Google is a major source of traffic, ranking high in the search results is critical.

By David Trounce
searchenginejournal.com

Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.

20 Reasons Why Your Search Ranking & Traffic Might Drop

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4 Ways to Prepare Your Clients for Algorithm Updates

The reason why ethical SEO professionals don’t offer guarantees is simple: We don’t control Google.

Going all the way back to 2003 and the first major algorithm update – nicknamed Florida – SEO professionals have dreaded and eagerly anticipated algorithm updates.

No matter how experienced you are, you can’t predict how a major algorithm update will affect your site’s rankings.

By Tony Wright
searchenginejournal.com

Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.

4 Ways to Prepare Your Clients for Algorithm Updates

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HTTP/2 FAQ: What Every SEO Professional Needs to Know

Switching to HTTP/2 is a relatively straightforward performance win that significantly improves site speed

So it’s no wonder adoption has increased dramatically over the past couple of years.

Despite the obvious benefits, HTTP/2 is rarely talked about by SEO pros, and I’d go out on a limb and say that the majority of them would struggle to explain how it works and why it’s necessary.

By Sam Marsden
searchenginejournal.com

Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.

HTTP/2 FAQ: What Every SEO Professional Needs to Know

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How to Do Keyword Research for SEO: Everything You Need to Know

Search engines have been minimizing the importance of keyword relevance signals for ranking for many years.

It’s a fact that keywords are no longer necessary or mandatory to be present in the title tag or in heading tags (H1, H2, H3) in order to rank in the top five of the search engine results pages.

Should you abandon keyword research and focus more effort on content creation?

By Roger Montti
searchenginejournal.com

Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.

How to Do Keyword Research for SEO: Everything You Need to Know

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Why Your SEO Focus Should Be Brand Building

Google has always given brands preferential treatment.

They get better rankings with fewer links. They get “penalized” for improper conduct, only to resurface a few weeks later.

Small brands, on the other hand?

By Brad Smith
searchenginejournal.com

Honeyweb are your local SEO branding experts, contact us to discover how we can help your business.

Why Your SEO Focus Should Be Brand Building

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