Honeyweb Blog / Geotargeting
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
PPC Geotargeting Best Practices Guide
Why is geotargeting so important?
It brings many improvements to scaling efforts, budget optimization, reporting, and aligning insights with other marketing channels (both digital and non-digital).
No matter the scope, any paid search strategy is incomplete without geotargeting considerations.
By Ilya Cherepakhin
searchenginejournal.com
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