Honeyweb Blog / Gen X
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Study: Gen Xers Are More Addicted To Social Media Than Millennials
According to a new Nielsen report, when it comes to social media, Gen X (those aged 35-50) appear to have a great addiction to social media than their younger sibling, Gen Y
The study found the Xs spent an average of 6 hours 58 minutes a week on social media networks, compared with the Ys 6 hours 19 minutes.
Neilsen also discovered that Facebook was the most popular social media platform on smartphones with about 178.2 million unique users in September.
Instagram was next with 91.5 million unique users, followed by Twitter, with 82.2 million unique users.
These figures are indicative of how influential social media truly is, which is definitely an advantage for businesses who are attempting to market their brand online.
Download the full report here. Source: B & T News
Click here to read how we can use social media to enhance your business' online presence, ultimately increasing your online sales. Click here to contact us.
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