Honeyweb Blog / Facebook Updates
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Facebook Adds New QR Code Option for Pages
There’s a weird thing with social platforms and QR codes.
While scannable code images which connect users to your accounts more easily come with a lot of promise, they never seem to catch on the way the networks seem to expect.
Sure, taking a picture of something with your phone camera would appear to be a much more convenient way to connect, but it seems that most people are fine with searching and finding it themselves.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Notes on Facebook’s News Feed Changes Thus Far
So how’s your organic reach on Facebook doing?
We’re now three months into Facebook’s News Feed shift, which re-weighted the platform’s infamous algorithm to put more emphasis on ‘person-to-person engagement’ over Page interaction.
That change, along with other, smaller tweaks, has had varying impacts, with some publishers going out of business entirely (Little Things) and others reporting improved performance, seemingly against the odds.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Facebook Explains Data Collection from Non-Users to Quell Concerns
Amidst the various questions put to Facebook CEO Mark Zuckerberg during his Congressional testimony, Zuckerberg’s response to one query, in particular, stood out.
Answering a question from Representative Ben Lujan, Zuckerberg noted that Facebook does, in fact, track the data of people who haven't signed up for Facebook.
Zuckerberg said that they do so “for security purposes”.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
What Did We Learn From Zuckerberg’s Congressional Testimony?
So what did we learn from Mark Zuckerberg’s 10 hours of questioning by US Congress this week?
Not much – at least not outside of what we already knew.
Facebook made errors, Facebook allowed user data to be mis-used, and now, Facebook’s working on ways to stop it happening ever again.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Facebook Updates Privacy Controls in the Wake of the Cambridge Analytica Scandal
Wow – what a time for Facebook.
The Social Network had already started to add in additional privacy and transparency tools to help reassure users in the wake of the Cambridge Analytica data scandal, with more likely on the way.
Now, Facebook has indeed moved on that, rolling out a refresh of their personal data options to give users more direct control over the information they upload, and how it’s used on the platform.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Australia’s Top Facebook Pages Revealed
Online Circle Digital has uncovered the top-performing Facebook business pages for 2017.
Facebook Performance Report showcases the most popular topics and most popular pages on Facebook in 30 different categories.
The report is based on data comparison of more than 2,600 Australian brands in 2017 collated using Online Circle Digital’s proprietary tool, Social Pulse.
By B&T MAGAZINE
bandt.com.au
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Facebook Full Year 2017 Results: Solid Revenue Growth, Questions Over Future Shifts
Facebook has released its Q4 and full year 2017 performance results, once again posting solid numbers across the board
Though there are some interesting notes on the impact on their shift towards more ‘meaningful connections’
First off, on active users, Facebook’s monthly active user count rose to 2.13 billion, an increase of 14% year-on-year.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
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