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Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Facebook Shares Business Messaging Best Practices Based on Recent System Changes

Facebook has this week published a new set of tips to help marketers looking to make best use of messaging to keep in touch with customers.

And with a growing number of people now using messaging platforms, it makes sense that more brands are also looking to provide connection options through the same. 

Based on these updated regulations, Facebook's dev team has provided these Messenger for business tips.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.

Facebook Shares Business Messaging Best Practices Based on Recent System Changes

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How to Build Facebook Custom Audiences for Special Ad Category Groups

Are you trying to run ads to people for services that Facebook restricts due to possible discrimination?

Have restrictions on audience targeting impacted your ability to reach leads and customers?

Discover whether your ad belongs in a restricted Special Ad Category, learn what targeting restrictions apply, and find out how to build new target audiences that comply with Facebook’s policies.

By Jessica Campos
socialmediaexaminer.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

How to Build Facebook Custom Audiences for Special Ad Category Groups

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Facebook Climbs to 2.5 Billion Monthly Active Users, But Rising Costs Impede Income Growth

Facebook has published its Q4 2019 performance update

Showing increases in both users and revenue, though costs associated with newer initiatives are also impeding overall growth. 

First off, on users - Facebook added 34 million daily active users, taking it to 1.66 billion DAU for the period.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

Facebook Climbs to 2.5 Billion Monthly Active Users, But Rising Costs Impede Income Growth

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The Top 10 Facebook Stats for 2020 [Infographic]

While other social platforms rise and fall, Facebook, seemingly despite various controversies, has continued to add more daily and monthly active users as time goes on

The Social Network shows no sign of any significant slow-down on the immediate horizon. 

 While Facebook has continued to add more users in developing markets, some have suggested that the time people spend on Facebook, on average, has been in decline in recent years.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

The Top 10 Facebook Stats for 2020 [Infographic]

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8 Ways to Increase Engagement on Your Facebook Business Page

You’d be hard-pressed to find a business that didn’t see the value in having a page on Facebook.

A Facebook book page allows you to tell your brand story, create relationships with customers and accomplish business goals – it’s a win all around.

Here, we’ll look at eight ways you can drive engagement with your Facebook business page, all without spending a dime.

By Kristi Kellogg
searchenginejournal.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

8 Ways to Increase Engagement on Your Facebook Business Page

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Facebook Ad Creation: the 5 Steps For a High Performing Ad

If you’ve ever waited in line at the grocery store and seen the people in front of you scroll through their Facebook or Instagram feeds on their phone, you’ll know each post is only glanced at for about a second.

That’s how much time we’ve got to hook people in with our Facebook (and Instagram) ad and get them to want to read more.

This is why, as a Facebook marketer, when I coach clients on their ad strategy the part where they get overwhelmed is the one related to the creative for the ad itself.

By Paul Fairbrother
adespresso.com

Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.

Facebook Ad Creation: the 5 Steps For a High Performing Ad

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Facebook Ad Placements: 4 Ways to Control It (And Why You Should!) + a Guide

When you create a Facebook ad, one of the settings asks about your Facebook ad placements.

The default option is to have Facebook automatically place your ad for you. 

This is certainly the easiest option, but is it really the best choice for your advertising needs?

By Animalz
adespresso.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

Facebook Ad Placements: 4 Ways to Control It (And Why You Should!) + a Guide

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