Honeyweb Blog / Facebook Outlines
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Facebook Outlines Coming Ad Measurement and Targeting Changes to Offset ATT Impacts
As it continues to grapple with the impacts of Apple’s ATT update, which has limited the amount of user data available for advertising optimization
Facebook has today outlined its latest range of updates and changes designed to help marketers maximize their campaigns
With the insights that are still available through various means.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
READ FULL ARTICLEFacebook Outlines Efforts to Address Hate Speech as #StopHateforProfit Campaign Goes Into Effect
Facebook ad spend from today as part of the expanding #StopHateforProfit campaign
The Social Network has made efforts on various fronts to address concerns around its policies regarding hate speech
Its decision to leave aggressive, threatening comments from US President Donald Trump up on its platform for all to see.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
READ FULL ARTICLEFacebook Outlines How It’s Promoting Census Participation, and Monitoring for Census Misinformation
Amid the ongoing impacts of the COVID-19 lockdowns, the US Census is also underway, with local officials encouraging residents to complete their Census questionnaires throughout this week.
And Facebook is looking to play its part in the process.
Facebook has been pushing to ensure that its users take part in the Census, while it's also been working to detect and remove Census misinformation, including misleading and/or false reports aimed at discouraging participation.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts so message us using the Honeyweb chatbot > https://chatfuel.com/bot/honeyweb and we’ll respond ASAP
READ FULL ARTICLEFacebook Outlines New ‘Video Traffic Source Insights’ and Provides Video Tips
Facebook announced a coming new addition for its Creator Studio dashboard called 'Traffic Source Insights'
Which would provide a more direct overview of video watch time and retention metrics within four separate audience categories - 'Followers', 'Shares', 'Recommended' and 'Paid'.
First off, Facebook starts with an overview of what each of the new stat categories means, and how you might utilize this info to maximize key areas of your performance.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
READ FULL ARTICLEFacebook Outlines Framing and Presentation Tips for Vertical Video [Infographic]
Facebook's creative team outlined a range of key tips on framing, composition and editing.
But the tips noted are actually fairly universal - while you may not have a film to promote could come in handy for your Facebook ads and Stories.
Check out the full infographic - hopefully it'll get you thinking on how to improve your on-platform content.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
READ FULL ARTICLEFacebook Outlines Key Tips on Creating Effective Ads for Both Stories and in Feeds
Looking for ways to make your Facebook ads more effective?
The Social Network has shared a collection of tips to help businesses create more effective ads, both for regular News Feed sponsored content.
Included in Mehta's presentation was this handy graphic of Facebook feed ads tips.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
READ FULL ARTICLEFacebook Outlines New Video Monetization and Promotion Tools, Focusing on Facebook Watch
Facebook has released a new set of monetization options and best practices for video creators as it seeks to build interest in its Watch platform.
And while The Social Network offers significant audience potential, it has its work cut out for it
Both in terms of developing consistent audience for Watch programs, and in establishing publisher trust, which has been shaken by recent News Feed shifts.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
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