Honeyweb Blog / Facebook Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How to Use Facebook Video Cards for Business
Do you use your Facebook Profile for business? Want a quick and easy way to say thank-you?
Facebook video cards make it easy to say thanks to clients, employees and business partners.
In this article you’ll discover four ways to use Facebook video cards to strengthen your professional relationships.
Will Facebook’s New Ad Features Help Social Marketers Increase Conversions?
Facebook has been busy rolling out new features for advertisers. After several iterations of AdWords-esque reporting tools (including a brief run with something actually called Quality Score), they have now announced their new Relevance Score.
Just a few days later they announced Product Ads, a new feature that will allow businesses to showcase multiple products.
Facebook Introduces Product Ads
Many businesses sell more than one product. But if your business has lots and lots of products to advertise, all that variety can present some challenges. How do you highlight more of your products? How do you advertise the right products to the right people?
Today we’re introducing product ads, a solution designed to help businesses promote multiple products or their entire product catalog, across all the devices their customers use. With product ads, businesses can showcase more products and people on Facebook can discover more relevant products.
6 Ways to Use Short Video for Social Marketing
Have you considered sharing short video content as a social marketing tactic? Do you think video is only for the big brands with big budgets?
If you haven’t explored short video for your business, you may be missing out on an opportunity for more reach and shares.
In this article you’ll discover six ways you can use short video to grab attention. With the examples below, you’ll find plenty of inspiration.
8 Ways to Use Facebook Video for More Engagement
Have you noticed more videos in your Facebook news feed? Want to take advantage of the benefits of Facebook video for your business?
Facebook’s Autoplay feature means videos are more eye-catching than a regular post. Plus, Facebook videos seem to get more organic reach in the news feed.
In this article I’ll share eight ideas to get more engagement and drive more traffic with your Facebook videos.
Facebook’s Thirty Months Of Staggering Advertising
Remember how much mobile revenue Facebook generated in Q2 2012? Not one penny. Thirty months later, in its Q4 2014 result, Zuckerberg’s Curse delivered almost $US2.5 billion, 98 per cent of its total advertising take, on the phone. Stunning.
It was only a few short years ago, immediately prior to its IPO, that the Social Network’s prospectus revealed that the company lacked a mobile strategy, had no mobile revenue, and couldn’t really predict what it all meant
How to Use Facebook Power Editor: A Complete Guide
Would you like more precise control of your Facebook ads? Want access to advanced Facebook features not available in the Facebook Ads Manager?
Power Editor offers advanced features that can help you reach your perfect audience with the right message. In this article I’ll outline some of the benefits of using Power Editor and how to navigate it to create and edit campaigns.
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