Honeyweb Blog / Facebook Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How to Pin Your Facebook Carousel Ad as a Page Post
Do you want more organic traffic from Facebook? Have you considered pinning your ads as Facebook page posts?
In this article you’ll discover how to drive organic traffic and conversions by pinning a Facebook carousel ad to your page as a post.
How to Use Facebook Canvas: What Marketers Need to Know
Have you heard of Facebook’s new mobile ad experience, Facebook Canvas? Want to learn how to create Facebook Canvas ads?
Facebook Canvas lets marketers combine images, video, text, and call-to-action buttons in a single, fully immersive mobile ad experience.
In this article you’ll discover how to create a Facebook Canvas ad.
Facebook Reactions: What Marketers Need to Know
Have you seen the new Facebook reactions? Wondering how they’ll affect your Facebook page?
Facebook reactions let Facebook users go beyond liking a post by allowing them to choose from six emojis that show different emotions.
In this article I’ll explore how Facebook reactions work, and how your Facebook page can get the most from them.
How to Use Flex Targeting to Optimize Your Facebook Ads
Do you want to improve your Facebook ad performance? Have you heard of flex targeting?
Flex targeting lets you serve Facebook ads to people who share a highly customized combination of interests, behaviors, and demographics.
In this article you’ll discover how to use flex targeting with your Facebook ads.
17 Tips for Successful Facebook Contests
Are you planning a Facebook contest? Want to make sure it’s a success?
An easy-to-follow checklist of tips and best practices will help you launch Facebook contests your audience will love.
In this article I’ll share 17 tips to make your Facebook contest a success.
Facebook Updates News Feed to Factor in Additional Cues on Post Rankings
Admit it, you get a little shiver of fear every time Facebook announces a tweak to their notorious News Feed algorithm. It’s okay to admit to it, a great many brands see the majority of their referral traffic coming from Zuckerberg’s social behemoth, it’s only natural to approach any change or tweak in their sharing system with a hint of trepidation.
Today, Facebook’s announced a new update to how the News Feed works, this time focusing on the strength of the signals which determine where stories rank in the News Feed for certain users. And it’s an interesting one, as explained by Facebook.
Facebook Audience Optimization: What Marketers Need to Know
Do you have a Facebook page? Do you want more organic engagement for your posts?
Facebook recently added a feature to let you specify the audiences most likely to engage with each Facebook page post, based on interests.
In this post I’ll show you how to use the new Facebook Audience Optimization feature to increase engagement for your Facebook page posts with specific audiences.
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