Honeyweb Blog / Facebook Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Facebook quarterly profits surge to $US2.4b
Facebook has reported a 55.8 per cent rise in quarterly revenue as its mobile- advertising sales soared.
Mobile ad revenue accounted for 84 per cent of Facebook's total advertising revenue of $US6.82 billion ($A8.91 billion) in the third quarter ending September 30, compared with 78 per cent a year earlier. Analysts on average had expected total ad revenue of $US6.71 billion, according to research firm FactSet StreetAccount.
Reuters
skynews.com.au
Facebook’s ‘Messenger Day’ How it Works and What it Means for the Platform
Facebook has launched it's Snapchat-like 'Messenger Day' tool to users in Australia - here's how it works.
Facebook’s new ‘Messenger Day’ feature is a simple social storytelling device that makes it easy to create and share longer form pieces within Messenger. Given the prevalence of such tools now, it makes more sense to label them ‘social storytelling’ features, as opposed to ‘Snapchat clones’, but obviously that’s where the inspiration comes from - as noted by Instagram chief Kevin Systrom on the launch of Instagram Stories:
“[Snapchat] deserve all the credit”
By Andrew Hutchinson
socialmediatoday.com
How to Run a Facebook B2B Lead Ad Campaign
Here’s what you need to know to get started with Facebook Lead Ads for B2B.
Lead ads are among the newest (and smartest) in social advertising options. Show your company’s product/service to your audience within their natural social scrolling, ask them to self-qualify their interest and share their information, all without leaving their feed? Genius.
By Robin Selvy Re
socialmediatoday.com
How to Customize Your Facebook News Feed: What Marketers Need to Know
Do you struggle to keep up with your Facebook news feed? Interested in an easier way to quickly see what’s most important to you?
Adjusting your Facebook settings can help you save time, stay on top of trends, and reach more of your audience.
In this article, you’ll discover how Facebook marketers can customize their Facebook news feed to improve productivity.
By Mari Smith
socialmediaexaminer.com
How to Manage Your Facebook Ad Frequency
Do you run Facebook ad campaigns?
Wondering how many times your audience should see your ads?
In this article, you’ll discover what marketers need to know about managing the frequency of Facebook ads.
By Ekaterina Konovalova
www.socialmediaexaminer.com
Check out the NEW Luke Ferguson Knows Insurance Facebook Page Designed & Constructed by Honeyweb
Luke is a dedicated, committed and reliable Insurance Broker who has worked in the industry since 2009.
Luke Ferguson is proud to be a part of the Austbrokers Family, working for an Authorised Representative at Austrbokers Terrace in Mile End, South Australia.
6 Ways to Improve Your Facebook Ads
Want to improve your Facebook ad performance? Wondering which metrics to look at?
Using key insights from Facebook to see how users respond to and engage with your ads can help you optimize your campaigns.
In this article, you’ll discover six ways Facebook ad metrics can help you improve your Facebook ads.
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