Honeyweb Blog / Elemental Force
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A Deep Elemental Force: What (truly) is marketing?
The great words of our society have been destroyed by the power of connotation over denotation.
The speed of this demise has accelerated with the advent of mass media. Hence, great spiritual words and great social words have been irreparably marred.
Can the word “marketing” be redeemed (another damaged term)? Should one just start with a new word?
By Flint McGlaughlin
sherpablog.marketingsherpa.com
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