Honeyweb Blog / Ecommerce
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
7 Effective Content Marketing Ideas for Your eCommerce Business
Content marketing is a proven way to drive traffic, create brand awareness, earn customer loyalty, and gain a competitive edge.
Most eCommerce businesses now understand the importance of content for bringing in more customers and sales - simply having an online store on its own won't deliver the desired results.
To maximize ROI, eCommerce businesses need to have a unique web presence, and this is where the effectiveness of content comes into picture.
By Nidhi Dave
socialmediatoday.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
How to Boost Ecommerce Sales with Facebook Retargeting
Don’t you wish there was an easy way you could talk to every single customer who’s ever abandoned your website and convince them to come back to buy?
It might seem time-consuming and impossible but with retargeting it’s not. Facebook retargeting is a low-cost way to get high conversions.
So what is this magical Facebook retargeting?
By Syed Balkhi
infusionsoft.com
Honeyweb are your local Ecommerce marketing experts, contact us to discover how we can help your business.
Conversion Rate Optimization: 7 Tips To Improve Your Ecommerce Conversion Rates
We recently published median conversion rates for 25 ecommerce product categories in MarketingSherpa.
That answers the first question most marketers have — how are my conversion rates compared to my competitors?
But the quick second question should be — how do I improve my conversion rates?
By Daniel Burstein
marketingexperiments.com
Honeyweb are your local Ecommerce marketing experts, contact us to discover how we can help your business.
Ecommerce Website Redesign: A Technical SEO Checklist
Redesigning an ecommerce site is part of the natural brand cycle.
Redesigns keep your brand relevant and your message clear, can dramatically improve the user experience, and may be necessary in order to keep up with evolving web standards.
At the same time, redesigns can result in throwing away SEO authority and dumping search traffic.
By Manish Dudharejia
searchenginejournal.com
Honeyweb are your local Ecommerce marketing experts, contact us to discover how we can help your business.
The Essential Messaging Component Most Ecommerce Sites Miss
In today’s Quick Win Clinic, Flint McGlaughlin looks at the home and product pages for Worthington Direct, an online furniture store for businesses and schools.
It is obvious that everything on this site is designed to help visitors find the product they are looking for and to convince them that the product is right for them.
Why should visitors choose this company over others? This retailer fails to answer that crucial question.
By Linda Johnson
marketingexperiments.com
Honeyweb are your local Ecommerce marketing experts, contact us to discover how we can help your business.
How to Build an eCommerce Funnel on Facebook
Wondering how to sell more products on Facebook?
Looking for tips to target people throughout the customer journey?
In this article, you’ll discover an actionable plan to build an effective sales funnel on Facebook.
By Jordan Bucknell
socialmediaexaminer.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
5 Critical Factors for Optimizing Luxury Ecommerce Sites
Selling high-end goods, services or experiences isn’t the same thing as selling the low and mid-tier alternatives.
And in the 1990’s, Ford Motor Group learned that the hard way.
They bought high-end car brands like Aston Martin, Jaguar and Land Rover thinking they would be able to successfully grow these brands using the same marketing and operational methods that made Ford so successful.
By David Reeve
conversionxl.com
Honeyweb are your local Ecommerce marketing experts, contact us to discover how we can help your business.
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