Honeyweb Blog / Digital Disruption
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Breathtakingly Naive: How Aussie Retailers Still Struggle With Digital
In this guest post, Which-50.com’s Tess Bennett says, despite all the pouting, most Aussie retailers still struggle with the digital aspects of their businesses…
Industry-wide retailers have a “breath taking naiveté” when it comes to the role of digital in omnichannel, argues a new report from Retail Systems Research (RSR).
By Tess Bennett
B&T Magazine
Hywood Upbeat Despite Fairfax’s $890m Loss
The fortunes of Fairfax have swung dramatically, with the media giant posting a net loss of $893.5 million for the 2016 fiscal year, following an $83.2 million profit in FY15.
Fairfax revealed today that its underlying net profit decreased by 7.6 per cent to 132.5 million in the 12 months to 30 June, with overall revenue falling 0.6 per cent to 1.83 billion.
Posted by HUNTLEY MITCHELL
www.bandt.com.au
Heavyweight Investor Tells Fairfax To Shut Weekday Papers “Sooner Rather Than Later”
On Monday, speculation of thedownfall of Fairfax’s weekday newspapers was confirmed via a leaked email from one of the publisher’s executives, and today things don’t look much better, with billionaire investor Alex Waislitz urging them on.
According to an article from The Australian, Waislitz is spurring chief executive Greg Hywood on and shut weekday print editions such as SMHand The Age sooner rather than later.
[B&T Magazine]
Posted byB&T MAGAZINE
Study: Digital Disruption Is Inevitable And 75 Per Cent Of Brands Will Fail
Nearly all of the chief strategy officers (CSOs) surveyed by Accenture around the world say digital disruption will reshape their industries but very few however are equipped to navigate the change.
That’s a key finding from a study called ‘Thriving on Disruption’, by the Accenture Institute for High Performance. According to Paul Nunes, managing director, Accenture Institute for High Performance, “Rapid and disruptive change is coming, regardless of the industry that you operate in.”
[B&T Magazine]
Posted byB&T MAGAZINE
Fairfax Signals End Of Weekday Newspapers
Fairfax has acted on speculation that the end is nigh for its weekday newspapers, with a leaked email revealing that the media group’s print focus will now be on its weekend titles.
According to The Australian’s Media Diary section, the email from a Fairfax executive paints a glass-half-empty picture of the newspaper market, claiming that the Monday to Friday paper will become “obsolete” as readers turn to digital alternatives.
[B&T Magazine]
Posted byB&T MAGAZINE
Is Technology A Disruptor Or An Interrupter?
Change is never ending for the contemporary business. And you can blame technology, says Ben Edwards, vice president at payments company PayPal. Organisations have no choice but to keep pace with the rapidly changing consumers behaviours.
But introducing technology that advances the company without interrupting the core business is challenging.
[B&T Magazine]
Posted byB&T MAGAZINE
Study: 75% Of Businesses Say Digital Transformation Is Their Top Priority
Most senior executives are confident about the success of the digital transformation efforts despite more than 60 per cent saying they still need to make significant organisational changes to reach their goals.
The figures are contained in a study, by the Economist Intelligence Unit (EIU) on behalf of Pegasystems. Furthermore three quarters of respondents said digital transformation is their company’s top strategic priority in 2016, and poor financial performance looms as the top consequence for not meeting this goal.
[B&T Magazine]
Posted byB&T MAGAZINE
Contact Us
If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!
Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2025 your biggest year yet.
Testimonials
"Steven and the Honeyweb team have opened up the entire social media sector for our products at North East Trading Co - EmberArresta, They put us in reach of multiple new audiences and customers that were previously beyond our reach. We highly recommend using Honeyweb Online Marketing Solutions for anyone looking to expand market sales."
Paul Kirwan
North East Trading Co (EmberArresta)
