Honeyweb Blog / Content Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
An Overview of Content Marketing [Infographic]
Sure, you've heard about content marketing, maybe you're even doing it
But are you aware of all the various aspects of the process - and are you utilizing them to best effect?
To help provide a broader picture of the ins and outs of content, The Online Marketing Institute has put together this infographic, which covers the various types of content, distribution channels, how to optimize the process and the team members and roles generally required.
By Irfan Ahmad
socialmediatoday.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
![An Overview of Content Marketing [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_221698582.jpg)
How to Legally Leverage User-Generated Content in Your Marketing
Do you want to use the images your fans and customers post on social media?
Wondering how to secure permission to use your customers’ content?
If you want user-generated content (UGC) for your marketing, you need to take steps to avoid potential legal hassles.
By Jim Belosic
socialmediaexaminer.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
7 Types of Content Marketing Metrics Worth Tracking
A marketing agent or CMO with detailed knowledge of data on his side is a tough act to beat in today’s world.
Today, most know the basics of metric follow: leads and traffic and other such basic metrics.
But there are other types, some more advanced and/or niche, which can help your marketing team immensely.
By Katrina Padron
socialmediatoday.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
Facebook Is Testing Out Image-Based Search for Related Products
Facebook has been fairly blatantly copying Snapchat’s core features in an effort to stop their audience from migrating across to the ephemeral content app.
But Snapchat isn’t the only social platform Facebook’s been duplicating.
Aside from their Snapchat-like tools, Facebook’s also added in features which are similar to Slack, LinkedIn, Houseparty – basically, Facebook has more capacity and more data than anyone else, and using that, they can effectively challenge any rising technology, should they choose to do so.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Is Overconfidence Killing Your Marketing Effectiveness?
Are you an above-average marketer? Statistically speaking, you probably think so - even if the results of your most recent campaigns suggest otherwise.
Survey after survey has shown that a majority of us think we are exceptional on the road, in the midst of competition, and even between the sheets.
In our own minds, we all tend to be experts and better-than-average performers.
By Randy Milanovic
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
8 Things You Should Never Share on Social Media [Infographic]
Do you use social media as a platform to promote your business?
Could your posts make you look unprofessional and make people unfollow you?
We share 8 things you should avoid posting on social media in the infographic.
By Mark Walker-Ford
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![8 Things You Should Never Share on Social Media [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_525938362.jpg)
6 Instagram Poll Sticker Ideas for Your Brand or Business
Instagram has a released a new feature which rivals a Twitter feature that I love: Instagram Poll Stickers.
Now you can add a question, with two answer options, to your Instagram Story image or video. Your followers simply tap on the answer they’d like to choose.
In this post we’ll go over how Instagram Poll stickers work and look at six ways you can use them for your brand or business.
By Dhariana Lozano
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
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