Honeyweb Blog / Case Studies
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Marketing Relevance Case Studies: Right offer, right time, right person
Relevance. I am sure I don’t have to convince you that being relevant is vital for marketing success, but I probably also don’t have to convince you that it’s easier said than done.
Marketers have often told us that relevancy is one of their most significant challenges to marketing effectiveness.
So to get your creative juices flowing, we bring you some specific examples with results in this article. Read on for examples from Nestlé, a fractional CFO company, and a marketing agency.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
3 Case Studies for Marketers: The specific questions businesses asked to get results
Before you can have good ideas to create an effective marketing campaign, you need to ask really great questions.
To spur your curiosity about your customers, your employees, and your projects, read on for examples from Sun-Maid Raisins.
Think of any of humanity’s great discoveries. Before every one of them, someone had to ask the right question.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
8 Mini Case Studies of Using Marketing as a Force for Positive Change in Our World
In this article, you’ll see a range of case studies.
Some show altruistic campaigns that had significant positive impacts on people, families, companies, society or the world at large.
Some mini case studies simply show a campaign that was clearly focused on selling a product or getting a lift but did so in a positive way that benefited the customer.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Mini Marketing Case Studies: 8 lessons for effective branding
For many direct response and conversion-focused marketers, branding can feel amorphous.
These marketers are generally focused on direct results and have no patience for woolly metrics like brand sentiment or positive associations.
To gauge branding’s effect on conversion metrics, MECLABS Institute has run branding experiments on landing pages .
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
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