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Honeyweb Blog / Branding

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Sidestepping The Rebranding Trap

Rebranding projects can crack open interesting doors and unleash spirited input.

The practice may often sound like radical surgery when in fact it could be an outpatient procedure.

“Rebranding is a legitimate marketing practice,” says Al Ries, the pioneer of positioning and a marketing consultant.

By Paul Talbot
forbes.com

Honeyweb are your local brand marketing experts, contact us to discover how we can help your business.

Sidestepping The Rebranding Trap

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13 Strategies to Build a Loyal Tribe of Brand Evangelists

Did you know that two of the top reasons why businesses fail when it comes to online marketing and social media are 'lack of planning' and 'impatience'?

The heart of online marketing success is community - social networks, blogs, video channels, and podcasts are all about people

And enabling audiences to connect, engage and help each other. The true power in that process comes in the form of community.

By Pam Moore
socialmediatoday.com

Honeyweb are your local brand marketing experts, contact us to discover how we can help your business.

13 Strategies to Build a Loyal Tribe of Brand Evangelists

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Top 10 Brands on Instagram for Black Friday

For many businesses, Black Friday is the cornerstone of their fourth-quarter sales effort.

Wanna know which brands won out, and which bombed this Black Friday past?

To provide some insight, InfluencerDB took a look at the top 10 performing brands on Instagram - and the results surprised even us.

By Gloria Stitt
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Top 10 Brands on Instagram for Black Friday

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9 Common Facebook Live Mistakes to Avoid

Facebook Live is a great option if you’re looking to expand your brand’s exposure online and improve your customer engagement.

Broadcasts have been doubling year-on-year since the feature was launched in 2016, and it now has a daily viewership of some 8 billionworldwide.

Clocking up more than 100 million hours of daily watch time, it offers the biggest and most engaged audience of any video platform, including YouTube.

By Aaron Agius
socialmediatoday.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

9 Common Facebook Live Mistakes to Avoid

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10 Types of Client Behavior That Drive Every SEO Professional Insane

As an SEO professional, you probably have a catalog of horror stories you could tell.

Each business is unique, and every client that comes through your door is different than the one before.

Most of the time, these clients have a genuine interest in learning how the right approach to SEO can help their brand grow.

By Jon Clark
searchenginejournal.com

Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.

10 Types of Client Behavior That Drive Every SEO Professional Insane

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Instagram Hashtags: 8 Best Practices You Need to Know

Instagram Hashtags are an essential part of users’ discovery journey on the platform, allowing brands to gain exposure to niche groups and specific areas of interest.

Hashtags are possibly even more important to Instagram marketing than Twitter marketing, especially with all these new capabilities and very different character counts.

They can help you increase your reach, connect with your target audience, and even build brand awareness.

By Ana Gotter
adespresso.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Instagram Hashtags: 8 Best Practices You Need to Know

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2018 Social Selling Study: How Brands Engage with Leads on Social Media

Out of all recent social media trends and tactics, social selling is one that fascinates me the most.

Funnily, it might also be the most underrated tactic of all.

That’s why, the Awario team and myself decided to do a little study to find out how brands are engaging with sales opportunities on social, and whether social selling has a positive ROI.

By Aleh Barysevich
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

2018 Social Selling Study: How Brands Engage with Leads on Social Media

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