Honeyweb Blog / B2b Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How To Create B2B Google Ads Campaigns That Nurture And Convert Customers
In this article, learn how to create B2B Google Ads campaigns that nurture & convert customers in the sales funnel.
In a world of multi-channel marketing for B2B, narrowing down a specific space where your leads are generated takes time. Many B2B marketers turn to Google Ads because it has the potential for a quick return on investment (ROI). But for that scenario to happen, you’ve got to have the right strategy and tactics in place. Lucky for you, this article will take you from, “I don’t know where to focus my time & budget,” to “I’m managing my Google Ads budget & collecting B2B leads like a boss.”
By Adriana Stein
searchenginejournal.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
B2B Marketing: Marketing shouldn’t be about driving demand; it’s about driving value
Get ideas for SaaS marketing, overcoming imposter syndrome, and scaling up marketing, by listening to episode #40 of the How I Made It In Marketing podcast.
I had a dynamic conversation with Tara Robertson, Chief Marketing Officer, Bitly.
Listen now to hear Robertson discuss focus and prioritization, the right way to start in a new role, and forming your own shine crew.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Why B2B Marketers Build on LinkedIn [Infographic]
Is LinkedIn part of your digital marketing strategy?
It's definitely worthy of consideration - over the last two years, LinkedIn has reported record levels of engagement growth
With the pandemic driving even more professionals to engage on the platform through its evolving meeting, posting and ad tools.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
LinkedIn Shares New Insights into Effective B2B Marketing Campaigns [Infographic]
When you think of the term 'B2B marketing', what color immediately comes to mind?
The very term lacks emotion - it feels boring, bland, sparking a PowerPoint feed of buzzword-riddled campaign examples sliding by inside your head.
LinkedIn poses in this new overview of B2B campaigns which it says break the mold and enhance brand connection as a result.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local B2B marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
![LinkedIn Shares New Insights into Effective B2B Marketing Campaigns [Infographic]](https://www.honeyweb.com.au/uploads/blog/b2b-marketing-strategy-600.jpg)
Facebook Best Practices for B2B Marketers in 2021
Facebook for B2B marketers? Should that really be a priority in 2021?
Can’t you just do some advertising and publish some automated organic posts?
And, of course, Facebook still dwarfs every other platform in terms of the size of its user base and how much time they spend on the platform.
By Pam Neely
socialmediaexaminer.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Which one do you thinks best?
LinkedIn is arguably the first port of call for most B2B marketers.
Facebook’s technology, volume of users and data allow it to compete effectively in the B2B space.94% of B2B marketers feel LinkedIn is the most reliable to distribute business related content
But is that because LinkedIn has always been the go-to B2B platform?
By Growth Gorilla
growthgorilla.co.uk
Honeyweb are your local B2B marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
How to build a B2B social strategy (that isn’t boring)
Reality check: B2B social media is here to stay.
In fact, recent statistics note that social advertising is practiced by a staggering 83% of B2B marketers and is second only to search engines in terms of success.
From nurturing customers to flexing your industry influence, the social space has a ton to offer B2B brands.
By Brent Barnhart
sproutsocial.com
Honeyweb are your local B2B marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
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