Honeyweb Blog / Ab Tests
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How to Successfully A/B Test Your Organic Facebook Content
A/B testing is a powerful technique that can significantly enhance the effectiveness of your content strategy.
In this article, we will guide you through the process of A/B testing your organic Facebook content to help you achieve better engagement, reach, and ultimately outrank other websites. Let's dive in!
By Steven Hamilton
Honeyweb Online Marketing Solutions
Honeyweb are your local SEO blog marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
7 Steps to Discovering Your Essential Value Proposition with Simple A/B Tests
Drive better results when you discover what it is about your business that customers love
You must get into the mind of your customers. This is how effective marketers generate results.
Seven simple (yet powerful) value prop discovery steps are outlined in this 20-page report:
By Meclabs
marketingsherpa.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
There is Nothing Magical About 95% Statistical Significance
You are probably ending your A/B tests either too early or too late.
The standard best practice in the conversion optimization industry is to wait until two conditions have been met before ending an A/B test.
First, that a representative sample is obtained. Second, that the winner of the test can be declared with 95% certainty or greater. You can see the latter standard touted here and here and here.
By Peep Laja
conversionxl.com
Honeyweb are your local Conversion marketing experts, contact us to discover how we can help your business.
Predicting Winning A/B Tests Using Repeatable Patterns
If you ever ran a highly trustworthy and positive a/b test, chances are that you’ll remember it with an inclination to try it again in the future – rightfully so.
Testing is hard work with many experiments failing or ending up insignificant. It would only seem optimal to try and exploit any existing knowledge for more successes and fewer failures.
In our own practice we started doing just that.
By Peep Laja
conversionxl.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
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