Honeyweb Blog / Email Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
5 Tips for Epic Email Subject Lines
Did you know that 47% of email recipients decide whether or not to open an email based on the subject line alone?
Clearly, first impressions matter when it comes to email marketing.
Organizations tend to put a lot of effort into the content of the email without considering how they’re going to ignite enough interest to actually get people to click open.
By Jeff Rum
socialmediatoday.com
Honeyweb are your email marketing experts, contact us to discover how we can help your business.
31 Call To Action Examples (And How to Write the Perfect One)
Let’s talk about the call to action.
Want more email subscribers? Contest entries? Conversions? You won’t get them without the right call to action.
Almost all of your marketing content should have well-crafted call to actions designed to drive action.
By Ana Gotter
adespresso.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
How To Think About Email Capture Forms Like A Customer
What keeps customers from filling out one of your email capture forms?
Is it because they don’t believe you will deliver what you say? Is it because it’s too long? Too short?
In this clip from an in-person training session at 2016’s NIO Summit hosted by NextAfter at MECLABS, Austin McCraw talks about the two essential factors that we can influence to produce more leads through our capture forms.
By Paul Cheney
marketingexperiments.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
The Best Days and Times to Send Your Email Marketing [Infographic]
From putting together copy that's just right, to sending at optimal times, email marketing is no easy task.
That said, there are certain things you can do to help ensure your campaign is a success.
If you really want to get your email opened and read, one of the most critical elements is email send times, and ensuring you reach your target audience when they're most receptive to your messaging.
By Irfan Ahmad
socialmediatoday.com
Honeyweb are your local email marketing experts, contact us to discover how we can help your business.
![The Best Days and Times to Send Your Email Marketing [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_516566461.jpg)
When is the Best Time to Send an Email Marketing Campaign [Infographic]
Have you considered the relevance of timing when sending out your e-mail marketing campaigns?
With more and more people consuming information on the go, the timing of your e-mail outreach should be a key consideration - which is especially relevant as we head into the holiday season.
To help with this, SendinBlue recently conducted a survey of the six industries which most commonly use email marketing campaigns and determined when marketers should be sending emails in order to maximize customer engagement.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local email marketing experts, contact us to discover how we can help your business.
![When is the Best Time to Send an Email Marketing Campaign [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_588238100.jpg)
10 Things You Shouldn’t Include in Your Email Marketing Campaigns [Infographic]
Are you looking for ways to improve your email marketing strategy?
Want to know the common items that can adversely affect the success of your campaigns? Citipost Mail share ten things to leave out of your emails in the infographic below.
First on their list is using too many words – you have 8 seconds to capture your readers attention, so keep it short and sweet.
By Mark Walker-Ford
socialmediatoday.com
Honeyweb are your local email marketing experts, contact us to discover how we can help your business.
![10 Things You Shouldn’t Include in Your Email Marketing Campaigns [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_574451440.jpg)
5 Key Holiday Email Marketing Tips for 2017
Email Marketing is no longer a ‘batch blast’ marketing strategy tasked to the interns (some email marketers still do so, alas).
Come September, email marketers start preparing for one of the most important and busiest quarters of the year - the Holiday season.
Regular strategies used for email campaigns throughout the rest of the year may not be enough to cut through the inbox clutter during the holiday season.
By Kevin George
socialmediatoday.com
Honeyweb are your local email marketing experts, contact us to discover how we can help your business.
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