Honeyweb Blog / Email Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Mobile Email Marketing Chart: A look at the mobile and desktop email funnel for nonprofits
When we first published about nonprofit mobile email marketing performance, a reader wrote in and said, “I liked this.
It would have been cool to also show the 4 [funnel] areas.” So in today’s article, we do just that.
Read on to see the scorecard, along with tips for optimizing the weakest link according to the data — email capture.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local email marketing experts, contact us to discover how we can help your business.
How to Implement the Amazing Advancements in Email Personalization [Infographic]
There is no dearth of web content endorsing personalization in the email marketing sphere.
Even your subscribers who might not be familiar with email marketing tactics are conditioned to the emails that address them with the first name.
As the inboxes are overflowing with emails, it has become the need of the hour to send quality emails that are more relevant for the subscriber.
By Kevin George
infusionsoft.com
Honeyweb are your local email marketing experts, contact us to discover how we can help your business.
Importance of Messaging When Trying to Close Leads Via Email
Closing leads is often the hardest part of sales.
Identifying when a prospect customer’s ready to buy can be tough, and the idea of getting it wrong and facing rejection can make many sales reps reluctant to make the move to seal the deal.
When this all takes place over email, the challenge is even greater.
By Sujan Patel
infusionsoft.com
Honeyweb are your local Email marketing experts, contact us to discover how we can help your business.
11-point Checklist to Increase Email Clickthrough Rate
Don’t schedule your next list email just yet.
First, take a look at this handy checklist to ensure you’ve maximized the perceived value of what your customers will get by clicking through your email, and increase your email clickthrough rate.
After all, an email click is like a mini-purchase. If there isn’t a strong value force, customers will not act.
By Daniel Burstein
targetmarketingmag.com
Honeyweb are your local Email marketing experts, contact us to discover how we can help your business.
4 Ways to Grow Your Email List With Instagram
If you haven't noticed, Instagram is on the rise.
The platform now has a billion monthly users, and is expected to continue its meteoric rise.
More than 60% of U.S. adult Instagram users visit the site daily, while some 71% of 18- to 29-year-olds are on Instagram.
By Julia Campbell
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
The Guide to Permission-Based Email Marketing
The term permission-based email marketing" (aka opt-in email marketing) gets thrown around a lot
But many small businesses don't understand exactly what it means or the best way to get and manage their email marketing permission.
So, let's start with a definition.
By Madison Jacobs
infusionsoft.com
Honeyweb are your local email marketing experts, contact us to discover how we can help your business.
How to Build a Facebook Ads Funnel by Modeling Email Sequences
Want to scale your most successful email marketing funnels?
Wondering how a Facebook ads funnel can help?
In this article, you’ll discover how to create a sequence of Facebook and/or Instagram ads based on your email marketing funnel.
By Tammy Cannon
socialmediaexaminer.com
Honeyweb are your local email marketing experts, contact us to discover how we can help your business.
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Testimonials
"Thanks to Steven and the team at Honeyweb for their assistance in the implementation of an email newsletter program for our business. The newsletter is a great way of keeping in contact with clients and is also a fantastic marketing medium which has more than paid for itself. The interface is well designed and the creation, scheduling and sending of newsletters could not be easier. Combine this with the multitude of statistics and reports, it makes a very valuable business tool."
Toby Caldow
JAG Timber Products