Honeyweb Blog / Design / Branding
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
What to Tweet: 21 Easy Ideas for Your Business or Brand
At this point, you probably need no convincing that Twitter is an effective marketing tool for business.
You can use Twitter to gain exposure, drive site traffic, assist in conversions and improve overall brand reputation.
If you’re ready to up your investment in Twitter, but don’t know where to start or what to tweet, we’re here to help.
By Kristi Kellogg
searchenginejournal.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
8 Terrific Tips to Optimize a Twitter Business or Brand Profile
There are more than 330 million monthly users and over 350,000 tweets posted per minute.
You know who’s out there in that massive, engaged audience?
Your potential clients and customers. If they’re on Twitter, your business or brand should be, too.
By Lisa Buyer
searchenginejournal.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
4 Tips on How to Address Negative Comments About Your Brand
Addressing negative online comments about your brand is something that every social media manager will have to deal with from time-to-time.
I see these types of questions pop-up all the time in groups and communities.
The best way to respond? In this post, we'll cover some key notes on just that.
By Julia Campbell
socialmediatoday.com
Honeyweb are your local brand marketing experts, contact us to discover how we can help your business.
3 Options for Brands Positioning Their Product’s Price
The client advertised its product through TV and print ads and the calls to action were a phone number and a website.
The product was relatively expensive, and quite a unique product that had indirect and replacement competitors, but no real direct competitors.
How do we position the price for an e-commerce sale?
By Daniel Burstein
targetmarketingmag.com
Honeyweb are your local brand marketing experts, contact us to discover how we can help your business.
Why Your Company Must Use Social Media to Build its Employer Brand [Infographic]
Employer branding is a key component to attracting the right staff
Given the widespread usage of social platforms, social media is a key medium for boosting your employer brand.
Beyond marketing to your potential customers, your business' social media presence can also act as a powerful signal of what it's like to work for your company.
By Todd Kunsman
socialmediatoday.com
Honeyweb are your local brand marketing experts, contact us to discover how we can help your business.
4 Simple Tips to Encourage Employee Participation in Brand Building
Marketing is a discipline that is in constant flux
Whether due to new platforms or software, consumer shifts or any other range of updates.
Consumer trust is at an all-time low, with people tuning out the constant stream of ads presented to them.
By Lucy Rendler-Kaplan
socialmediatoday.com
Honeyweb are your local brand marketing experts, contact us to discover how we can help your business.
Aligning the Brand with the Value Proposition Is the Most Powerful Way to Create Value Momentum
Do you have a favorite clothing store?
Is there a special coffee shop where you go to relax or meet a friend?
Flint McGlaughlin walks through a systematic approach for linking the value proposition argument to the execution of the branding strategy.
By Linda Johnson
marketingexperiments.com
Honeyweb are your local brand marketing experts, contact us to discover how we can help your business.
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Testimonials
"Honeyweb have been fantastic in growing Trader’s social media and web presence in the electrical industry and our overall understanding of its most effective use to engage and connect with our customers – electrical contractors and electrical wholesalers. We have some much more we are doing together in 2017 to communicate even more effectively with our audience in building our brand. Honeyweb ‘hold your hand’ in devising the right strategy for your business and over time they have understood the language and channel of our business and are now writing much of our copy as an extension of our marketing team. "
Paul McFarlane
Trader - GSM Electrical (Australia) Pty Ltd