Honeyweb Blog / Content Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How to Create Content that Customers Actually Care About
You turn up the volume of your marketing efforts to meet quarterly KPIs—sending out more posts, emails, and ads.
But instead of increasing leads, you see diminishing returns. What’s going on? Where do you start?
Here are three steps to execute, not just hope for, a consistent customer-centric content marketing practice:
By Leigh George
cxl.com
Honeyweb are your local content marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
How to Tag and Manage Instagram Branded Content
Want to partner with influencers and brands to create content on Instagram?
Wondering how to best manage and assess your influencer marketing campaigns on Instagram?
To learn how to tag and manage Instagram branded content, read the article below for an easy-to-follow walkthrough.
By Jenn Herman
socialmediaexaminer.com
Honeyweb are your local content marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
YouTube Provides Tips on How to Create More Inclusive Content [Infographic]
There are still significant discrepancies in cultural representation and equality in most nations.
Some of this is overt, but most is more subtle, with ingrained behaviors that reinforce societal norms which are inherently biased, even if you don't realize it.
That type of inequality is much harder to address, because while you may believe that you pass no judgment based on racial lines.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local video marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
How to Find & Improve Underperforming Content: A Practical Guide
Got website content that's no longer performing well?
It may be time to refresh them. Learn how to find and boost the value of existing content.
However, not all content is created on an equal footing or has the opportunity to fulfill its true potential.
By Lee Wilson
searchenginejournal.com
Honeyweb are your local website marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Driving Efficient Purchase Intent with Branded Content and Brand Ads
In times when new ad production is more challenging, sponsoring branded content from creators and publishers can be an attractive option.
But when it's also critical to make the most of every media dollar, how can marketers also make sure they use branded content as efficiently as possible to improve a brand's bottom line?
Learn how a “surround sound” of ad strategies can accelerate the CPG customer journey.
By Facebook
facebook.com
Honeyweb are your local brand content marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
How to Use Google My Business to Boost Your Content & SEO
Leverage Google My Business to give your content (and SEO) a boost.
Here are tips, tools and information on verifying and promoting your business with GMB.
Knowing how to use Google My Business is standard for every digital marketer, right?
By Sarah Allworth
searchenginejournal.com
Honeyweb are your local SEO content marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
5 Content Marketing Action Items During a Pandemic
Modify your content marketing action plan by seeing it through the COVID-19 prism.
As the world battles the Coronavirus pandemic, your business and its content marketing action plan must also be suffering from its detrimental impact.
Here are five thing you can do to keep your content efforts going.
By Mansi Dhorda
searchenginejournal.com
Honeyweb are your local content marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
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