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Honeyweb Blog / Advertising / Marketing

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Learn key strategies for success this holiday season

Sleigh the Holiday Shopping Season with These Strategies

This holiday shopping season could be a breakout year for small local businesses. Consumers are looking to revisit past traditions and ignite new shopping patterns to satisfy their pent-up demand for in-person experiences, including brick-and-mortar shopping.

socialmediatoday.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Learn key strategies for success this holiday season

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YouTube Launches Enhanced Shorts Viewing Experience for Connected TVs

Connected TV (CTV) viewing – or watching on your home TV set – has been the fastest-growing usage category for YouTube, while Shorts has been its fastest-growing content format.

It makes sense, then, for YouTube to combine them both, with YouTube launching a new Shorts experience for your home TV, which will present Shorts in a full-screen, interactive format on your larger viewing device.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

YouTube Launches Enhanced Shorts Viewing Experience for Connected TVs

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7 ways to improve your social media engagement

Most people know that social media is a powerful tool for marketing and branding.

But what many businesses don’t realize is that social media can be used to improve customer engagement as well. Here are 7 ways to do just that.

By Steven Hamilton
Honeyweb Online Marketing Solutions

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

7 ways to improve your social media engagement

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What The Metaverse Means For Retail And Consumer Goods

Mike Edmonds, Senior Director of Business Strategy, Worldwide Retail & Consumer Goods at Microsoft, gives us a use case illustration of what opportunities lie within the metaverse for retail and consumer companies.

The purpose of this article is to fill in this use case gap and describe potential opportunities for retailers and consumer goods companies that can be enabled by the metaverse. To begin answering the question, “what’s in it for me?”  

By B&T Magazine
bandt.com.au

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

What The Metaverse Means For Retail And Consumer Goods

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Beyond The Customer Experience – Why Marketers Need To Consider Total Experience For Digital Success

The old adage ‘the customer is always right’ has a lot to answer for.

For many years, businesses have implemented such a customer-centric approach that they’ve let the experiences of other users take a backseat. Although providing a seamless customer experience should always be a top priority, happy customers are certainly not the only factor driving business growth.

By B&T Magazine
bandt.com.au

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Beyond The Customer Experience – Why Marketers Need To Consider Total Experience For Digital Success

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How to Scale Twitter Ads

Wondering how to deliver your best Twitter ads to more of your target audience? Looking for a guide to scaling Twitter ads?

In this article, you’ll learn how to scale Twitter ads so you reach your marketing goals more efficiently.

Why Marketers Should Test Twitter Ads Thoroughly Before Scaling
Virtually every digital advertising channel requires extensive testing, and Twitter campaigns are no different. Before you start increasing ad spend or expanding the reach of your paid Twitter campaigns, it’s essential to identify what drives the best performance.

By ANNA SONNENBERG
socialmediaexaminer.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

How to Scale Twitter Ads

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How to Create Facebook Ads Customers Engage With

Want more leads or conversions from your Facebook ads? Looking for successful tips for modeling your own ads?

In this article, you’ll discover eight tips for creating Facebook ads consumers respond to.

Compare Your Existing Facebook Audience to Your Buyer Persona
To write high-performing Facebook ads, you need to know your audience. You can use your brand’s buyer persona to clarify the basics:

By ANNA SONNENBERG
socialmediaexaminer.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

How to Create Facebook Ads Customers Engage With

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