Honeyweb Blog /
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
The Ins and Outs of Awesome Infographics [Infographic]
Infographics can be powerful addition to your content marketing toolkit.
The format enables brands to more easily explain complicated subjects, processes, or provide data-driven insights.
Research has found that people who follow directions with text and illustrations do so 323% better than those using just text, while nearly 50% of the brain is focused on visual processing.
By Irfan Ahmad
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
![The Ins and Outs of Awesome Infographics [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_378439201.jpg)
5 Ways to Upgrade your Instagram Strategy
An average of 80 million photos are uploaded to Instagram each day. That’s a whole lot of #squadgoals and #ootd shots.
It’s also a very good reason to make sure your Instagram strategy stands out from the crowd.
With its ever-increasing user growth and high brand engagement rates, it’s clear that Instagram is becoming an increasingly valuable social network for marketers in all industries.
By Jennifer Goff
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
New Report Underlines the Power of User-Generated Content, Rising Influence of Social
Sprout Social has released it's latest social media research report
This time looking at the impact social platforms have had on how we share personal updates - and how such updates are subsequently influencing purchase behavior.
First up, In what will come as little surprise, Sprout found that 79% of people now view social media as the preferred option for sharing life milestones with their friends and family.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
An Overview of Content Marketing [Infographic]
Sure, you've heard about content marketing, maybe you're even doing it
But are you aware of all the various aspects of the process - and are you utilizing them to best effect?
To help provide a broader picture of the ins and outs of content, The Online Marketing Institute has put together this infographic, which covers the various types of content, distribution channels, how to optimize the process and the team members and roles generally required.
By Irfan Ahmad
socialmediatoday.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
![An Overview of Content Marketing [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_221698582.jpg)
A Strategy for Global Sales and Marketing Team Alignment [Podcast]
Jorge Solorio is the Industrial Americas Business Manager at Lubrizol Advanced Materials where he's responsible for marketing and sales for their Corzan product line.
On this episode of the Social Business Engine, Jorge explains how he led a strategic initiative to launch an online destination centered on one dedicated product within a large company.
He also discusses how he is achieving alignment between sales and marketing - and has the results to prove it.
By Bernie Borges
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
![A Strategy for Global Sales and Marketing Team Alignment [Podcast]](https://www.honeyweb.com.au/uploads/blog/shutterstock_391269286.jpg)
Facebook’s Adding Some New Poll Presentation Options, Including GIFs
A month after adding a new audience polling option to Instagram Stories, parent company Facebook is now also adding a new poll option
With all profiles and Pages now able to add GIFs and images in their Facebook polls to generate more interest.
Facebook users have had access to simple polls in Groups, on event pages and within Messenger for some time, but not with the capacity to add images - and more importantly, GIFs.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
What We Learned About Instagram Story Performance by Analyzing Over 800 Accounts
Given Instagram stories’ quick adoption by more than 300 million daily users
Recent Facebook ad integration and confirmation that an option to share stories directly to Facebook is coming, it’s no wonder that brands and influencers are actively exploring the format.
Since launching Delmondo’s Instagram story analytics offering in August, we’ve monitored more than 800 active Instagram accounts to identify early usage trends and best practices.
By Nick Cicero
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
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