Honeyweb Blog /
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Social Video Marketing Tips for Small Business [Infographic]
If you haven't already hear, video is a big deal.
Video content generates the most shares on Facebook, tweets with video see 9x the engagement of basic text tweets, LinkedIn's recently introduced their own native video tools which are seeing good response.
It's not necessarily as easy as putting together a blog post or uploading an image, but video content can do wonder for your social reach and engagement, and is worth considering for all businesses.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
![Social Video Marketing Tips for Small Business [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_445569292.jpg)
YouTube SEO: How to Optimize for the YouTube Ranking Algorithm
Video content has proven to be a key tool in attracting audience attention online - and it's still on the rise, with demand for video increasing over time.
And which platform is synonymous with online video? While Facebook and Twitter are evolving their offerings, it's YouTube that still leads the way.
With over 1.5 billion monthly active users, YouTube is the key video destination, and has become an essential platform in the search and discovery process for many users.
By Aleh Barysevich
socialmediatoday.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
Pinterest Launches ‘Secret Santa’ Campaign to Drive Holiday Gift Purchases
Whether you use it or not, it’s hard to ignore the power of Pinterest, and the influence the platform has in guiding users towards purchase.
According to research, some 93% of active Pinners use the platform to plan for or make purchases, while 52% have seen something on Pinterest and made a purchase online.
And while Pinterest’s 200 million monthly active users are comparatively fewer than the amount of people on other social platforms, it’s clear that those who do use Pinterest do so with high purchase intent, and in a product discovery mindset.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
The Importance of Dark Social Is Rising - Here Are Some Tips on How to Track It
Can you remember the last few posts you shared with your friends?
Did you systematically tweet them one-by-one, or post them as Facebook updates?
Let me guess - instead, you shared them with someone particular via message, or in one of the WhatsApp groups you belong to. As digitally inclined as you are, it’s okay if you don’t want your social sphere to know every.
By Julie Hong
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
The Do’s and Don’ts of Social Media for Job Hunters [Infographic]
Imagine a time without social media.
Some would argue that would be a perfect world, while others would miss being connected to friends, family, as well as being able to stay on top of the most current news stories as they happen.
According to We Are Social, the number of worldwide internet users is more than 3.8 billion, while the number of active social media users is over 2.7 billion, and this is only expected to grow.
By Irfan Ahmad
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
![The Do’s and Don’ts of Social Media for Job Hunters [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_524862793.jpg)
6 Lesser-Known Social Media Image Tools to Expand Exposure & Engagement
Any social media manager with experience knows that images can boost likes, shares and click-throughs
Some experiments have shown that posts with images receive as much as 2.3X engagement as posts without images.
The process of creating images may be effort-intensive, but using images in social media posts is clearly worth that effort.
By Jessica Davis
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
12 Overlooked But Powerful Content Curation Tools
Creating fresh, original content that keeps consumers coming back for more, on a consistent basis, isn’t easy. In fact, it’s incredibly difficult.
According to a recent survey from Content Marketing Trends, more than 53% of marketers don’t have the resources to consistently churn out great content, while a further 40% don’t have the budget to do it.
But there is another way to keep your content process flowing.
By Jose Angelo Gallegos
socialmediatoday.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
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