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Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

The Rise Of Chatbots: 4 Ways Bots Will Impact B2B Marketing Long Term

Most of us have heard the story by now - Facebook created two AI chatbots which went rogue and created their own language before being shut down.

Pretty terrifying right? The reality is, the headline doesn’t exactly do the situation justice.

Essentially, the bots were tasked with trading balls, hats, and books. 

By Ross Simmonds
socialmediatoday.com

Honeyweb are your local marketing experts, contact us to discover how we can help your business.

The Rise Of Chatbots: 4 Ways Bots Will Impact B2B Marketing Long Term

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Instagram Reports 2017 Usage Trends, Including Top Hashtags and Most Followed Celebrities

With Instagram rising in popularity, a growing number of marketers are also looking to tap into the Instagram stream.

But in order to do that effectively, you need to know the latest usage trends and shifts, so you can focus on what’s working and utilize that to your benefit.

To help with this, Instagram has this week released its annual listing of key usage trends, which includes a range of stats from throughout the year.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local marketing experts, contact us to discover how we can help your business.

Instagram Reports 2017 Usage Trends, Including Top Hashtags and Most Followed Celebrities

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5 Facebook Power User Tips You Should be Utilizing

Facebook is a powerhouse in the social media space, representing a true unicorn, even if it wasn't the first kid on the block.

What started out as a place for college kids to connect quickly morphed into a powerful tool for business, giving smaller companies a method for creating an initial website without a financial investment, and serving as a platform for connecting with customers.

But, to make the most out of Facebook, you need to learn to master the various tools it has on offer. 

By Larry Kim
socialmediatoday.com

Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.

5 Facebook Power User Tips You Should be Utilizing

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Twitter Releases Major Events Calendar for December to Help with Strategic Planning

If you hadn’t noticed from the abundance of Christmas decorations going up in every department store and shopping mall, Christmas is now just weeks away.

And while you’re planning your family get together and finalizing your shopping strategy, many are also no doubt looking to squeeze all they can out of their final marketing push for 2017.

Twitter’s published its latest monthly major event calendar, highlighting all the key dates and topics that are likely to generate significant tweet attention in December, in order to help marketers prepare their strategies.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local marketing experts, contact us to discover how we can help your business.

Twitter Releases Major Events Calendar for December to Help with Strategic Planning

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7 Bold Predictions for Digital Marketing in 2018

Every year around this time I take a step back and to ponder some predictions for our field for the coming year.

Some come to be, others are a few years early - and then there are predictions which I’m still waiting to come true years later.

You can’t win them all, unfortunately. That said, the trends I’m following lead me to believe that the seven predictions below will become true in 2018.

By Chad Pollitt
socialmediatoday.com

Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.

7 Bold Predictions for Digital Marketing in 2018

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How to Run Facebook Polls With Animated GIFs

Want to increase your Facebook page engagement?

Have you tried a Facebook poll?

In this article, you’ll learn how to run a Facebook survey with animated GIFs and images.

By Kristi Hines
socialmediaexaminer.com

Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.

How to Run Facebook Polls With Animated GIFs

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Facebook Is Testing a Way for Brands to Send Mass Messages via Messenger

Businesses sending out mass messages via Facebook Messenger? 

Facebook confirmed to Social Pro Daily that it is conducting an internal test of Messenger Broadcast, which was initially spotted by Twitter user @phwd and shared by The Next Web director of social media Matt Navarra.

The social network would not provide any further comment to Social Pro Daily, but in examining the screenshots that @phwd shared with Navarra, it appears that messages composed via Messenger Broadcast contain the following elements

By David Cohen
adweek.com

Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.

Facebook Is Testing a Way for Brands to Send Mass Messages via Messenger

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