Honeyweb Blog / Social Media Strategy
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
5 Tips for Incorporating Video into Your Social Media Strategy
With people watching more video than ever online, it makes sense for brands to consider how they too can incorporate video into their messaging, and align with broader consumption trends.
Videos can be a great way to show off your product, highlight your personality and connect with your audience.
If you’ve been thinking about creating videos for your social media strategy, here are a handful of my top tips on how to do it.
By Dhariana Lozano
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
5 Steps to Effectively Track and Measure Your Social Media Strategy [Infographic]
Are you looking for ways to better track and measure your social media marketing strategy?
Want to demonstrate a return on investment for your efforts?
Salesforce share their five steps to measure your social media marketing efforts, and their impact on the bottom line, in this infographic.
By Mark Walker-Ford
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![5 Steps to Effectively Track and Measure Your Social Media Strategy [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_378228826.jpg)
9 Simple Steps to Creating an Effective Social Media Strategy
If you don’t have a social media strategy, you aren’t alone.
According to a recent survey, 50 percent of businesses admit to not having a documented social media strategy.
Here’s a step-by-step guide to creating an effective social media strategy.
By Lisa Buyer
searchenginejournal.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
8 Elements Behind Every Successful Social Media Strategy
Every brand and business needs a custom social media strategy based on their current social media standing, goals, and resources available to them.
And while everything in social media tends to hinge on a bunch of independent factors, there are some universal, core building blocks
Which you need to have in place to ensure that your business gets the most out of its social media initiatives.
By Dhariana Lozano
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
The 4 Elements of a Strong Social Media Strategy
Allocating dollars to social advertising is a great idea - even amid rising competition
The cost per result for social advertising campaigns is by far the best, in comparison to other forms of digital advertising.
The key, of course, is to have a strong strategy, which requires a little more thinking, a little more forward planning before jumping in.
By Nathan Mendenhall
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
No More ‘Dark Post’: Facebook To Reveal All Ads
Facebook is bringing "dark posts" into the light in response to the election interference on social media last year, and the new rules will impact all advertisers.
On Friday, Facebook revealed a new system of disclosing what groups and companies paid for ads on its platform: Any ads running on Facebook will be readily viewable by anyone.
That means no more so-called dark posts, ads that target only a particular set of people but are invisible otherwise because they never appear as posts on a brand or group's page.
By Garett Sloane
adage.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
4 Cautionary Tips on Using Breaking News in Your Social Media Strategy
Social media and the concept of being “always connected” has forever changed the way news is produced - many would even argue that it has changed it for the worse.
There are a several key elements within this phenomenon - for one, the modern news cycle never stops.
Secondly, this drastic spike in demand for content has resulted in news outlets churning out more material than ever before.
By Rohan Ayyar
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
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"Access Training Centre hired Honey web to help us with our social media marketing from Oct 2015. Stephanie from Honeyweb has gone above and beyond our expectations to help us develop a social media presence on Facebook, Twitter and Linked in. Stephanie took a lot of effort in understanding our business in order to put relevant content on the social media pages. She has been an asset to our marketing team where she brings in new ideas to help us drive more traffic to our website and help us grow our business. She has been very easy to deal with and quick to reply to any questions or recommendations we have. I highly recommend Stephanie and Honeyweb for anyone needing assistance in digital marketing for their own business."
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Access Training Centre
